Keyser Launches Keyser Lease IQ™ to Bring Greater Transparency to Commercial Real Estate Decision-Making

Award-winning, nationally-recognized commercial real estate firm, Keyser Commercial Real Estate, introduces proprietary assessment designed to help business leaders better understand their lease position and identify potential areas of risk and opportunity.

PHOENIX, Oct. 21, 2026 /PRNewswire/ -- Keyser, a commercial real estate advisory firm exclusively representing tenants and occupiers, today announced the launch of Keyser Lease IQ™. The Keyser Lease IQ™ Framework is a proprietary commercial real estate methodology developed by Keyser to help business leaders evaluate how well their lease supports their financial, operational, and strategic objectives. The Keyser Lease IQ™ Score is designed to reveal how well positioned an organization may be financially, operationally, and strategically—and where hidden risk, missed opportunity, or negotiating leverage may exist.

The launch reflects a broader challenge Keyser has spent many years working to address conflicts of interest within the commercial real estate industry, which can significantly impact a company's operational flexibility and bottom line. 

Commercial leases can represent millions—or even hundreds of millions—of dollars in long-term financial commitments. Many organizations enter negotiations without the same market intelligence, transaction experience, and visibility available to the landlords they negotiate against.

Jonathan Keyser, Founder and Managing Partner of Keyser, stated, "Executives expect transparency, data, and alignment from virtually every other strategic advisor they hire. There is no reason they should expect less from commercial real estate."

Founded on an exclusively tenant-focused model, Keyser represents occupiers without representing landlords or developers. The firm advises organizations on complex real estate decisions across markets and portfolios, bringing market intelligence, negotiation strategy, and transaction expertise directly to the tenant's side of the table.

Keyser Lease IQ™ extends that philosophy by making better commercial real estate intelligence accessible earlier in the decision-making process.

The assessment generates a Keyser Lease IQ™ Score evaluating three proprietary dimensions:

• Financial Awareness: Understanding rental economics, market positioning, operating expenses, and overall occupancy costs.
• Operational Flexibility: How effectively the current space and lease structure can adapt as the organization evolves.
• Renewal Readiness: The organization's preparation, timing, market knowledge, and negotiating position heading into its next lease decision.

"Tenants don't need more information for information's sake. They need the right intelligence early enough to do something with it," Keyser said. "Once a company is approaching a deadline, has committed to a particular building or has narrowed its alternatives, leverage can disappear quickly. Our goal is to help business leaders recognize those issues before the market makes the decision for them."

As companies face increasingly complex decisions around occupancy costs, workforce strategy, flexibility, portfolio optimization and capital allocation, Keyser believes independent tenant advocacy will become increasingly important to the executive decision-making process.

Business leaders can complete the complimentary Keyser Lease IQ™ Assessment at keyser.com/lease-iq.

About Keyser

Keyser is one of the largest independent commercial real estate advisory firms of its kind in the U.S. Through its EXIS Global platform of more than 600 commercial real estate advisors, Keyser provides clients with sophisticated local-market expertise and seamless execution across virtually every major global market.  Built around a commitment to excellence, extraordinary selfless service, and ferocious client advocacy, Keyser's model combines the reach and capabilities of a global platform with the responsiveness, accountability, and client-first approach of an independent firm.

Learn more at keyser.com.

Media Contact
Olivia Barajas
Partner and Marketing Director of Keyser Commercial Real Estate
[email protected]

SOURCE Keyser Commercial Real Estate