Kilwins Introduces NEW Dubai Chocolate Truffles, Just in Time for World Chocolate Day

PETOSKEY, Mich., June 26, 2025 /PRNewswire/ -- Kilwins, a renowned franchisor of hand-crafted chocolates, fudge, and super-premium ice cream, is proud to debut a luxurious new treat just in time for World Chocolate Day on July 7: its Dubai Chocolate Truffle! Inspired by the viral chocolate bar that has captured hearts and taste buds across social media, the brand's newest truffle reimagines the flavors in a decadent, bite-sized form. Inside, a rich pistachio filling is paired with crispy kataifi—a traditional Middle Eastern pastry made of finely shredded phyllo dough—for a unique texture and flavor experience. Each truffle is coated in smooth, decadent Kilwins Heritage Chocolate, available in both Milk and Dark Chocolate.

"At Kilwins, we're proud to introduce our Dubai Chocolate Truffle – our luxurious take on a traditional Dubai chocolate bar. As one of the largest chocolate retailers in the U.S. to offer a Dubai-style Chocolate, we're committed to offering our customers something indulgent and distinctive," said Angie Eckelkamp, chief marketing officer at Kilwins. "We hope our customers enjoy every bite as much as we enjoyed creating it."

Made in the U.S., Kilwins Heritage Chocolate is Fair Trade Certified™ and made exclusively by Kilwins for Kilwins stores, reflecting the brand's commitment to quality. The Dubai Chocolate Truffle is a celebration of cultural richness, chocolate craftsmanship, and the joy of discovery. Available in a very limited quantity at approximately 150 participating Kilwins locations beginning July 7, this unforgettable treat is the perfect way to celebrate World Chocolate Day. Due to anticipated high demand, Kilwins has set a purchase limit of six Milk Dubai Chocolate Truffles and six Dark Dubai Chocolate Truffles per customer. This limited-edition release is expected to sell out quickly. The brand is exploring additional production runs based on customer response.

Kilwins, founded in 1947, has built a reputation for delivering high-quality confections and exceptional customer service. With more than 175 locations in 28 states, the company continues to expand its footprint while maintaining its dedication to time-honored techniques and community engagement.

Visit www.kilwins.com/dubaichocolatetruffles to learn more and find a list of participating stores.

About Kilwins:
Kilwins is renowned for its hand-crafted chocolates, creamy fudge, caramel apples, brittle, and super-premium ice cream, all made with the finest ingredients. Kilwins has been making people happy since 1947, providing customers with warm, friendly service and a nostalgic confectionery experience. Customers can enjoy watching fudge being paddled on a marble table and caramel cooking in a copper kettle, all in an open kitchen setting. The brand has 175 locations and growing, and has earned industry recognition, ranking #1 in category in Entrepreneur magazine's Franchise 500^® for 9 consecutive years. Kilwins is truly "Sweet in every Sense since 1947^®." For more information about Kilwins, visit https://www.kilwins.com. To learn more about franchising opportunities, visit https://www.kilwinsfranchise.com.

SOURCE Kilwins