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Kimono Textile Menswear Comes Out in USA - HIROMI ASAI Men's Collection at Capsule Show New York

New York based fashion brand, HIROMI ASAI, presents new Spring/Summer 2018 men's collection "Midsummer Night's Roses" at the upcoming (capsule) Show New York Men's, held at Javits Center in New York on July 17-19. This collection is all made by finest Kimono textiles, integrating Japanese traditional craftsmanship with high fashion.


News provided by

HIROMI ASAI - Mode & Classic LLC

Jul 11, 2017, 09:32 ET

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NEW YORK, July 11, 2017 /PRNewswire/ -- HIROMI ASAI, New York based rising fashion brand, designed by Hiromi Asai, who made her runway debut at New York Fashion Week in February 2016, recently presented Spring/Summer 2018 menswear collection at Pitti Uomo 92 in Florence and drew much attention. This collection appears in New York next. HIROMI ASAI mainly presents the unique jackets at Capsule Show New York Men's SS18, held at Javits Center on July 17-19, 2017.

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HIROMI ASAI Men's SS18 - All Made by Kimono Textiles
HIROMI ASAI Men's SS18 - All Made by Kimono Textiles
HIROMI ASAI Men's SS18 - Midsummer Night's Roses
HIROMI ASAI Men's SS18 - Midsummer Night's Roses

The title of this collection is "Midsummer Night's Roses." This collection includes shirts, jackets, trousers, and bespoke and fits for both casual and business settings (http://www.hiromiasainy.com).

The highlights of HIROMI ASAI menswear collection for this season are a dark blue night jacket with midsummer night's roses and a gray "picnic" jacket. The night jacket has dark blue roses on outer fabrics and black roses on liners, representing transparent roses. The 'picnic' jacket is inspired by French farmer's work wears used more than 100 years ago. The collection includes a navy-blue military jacket, blue and gray marbling pullover jackets, and sleeveless "military" blouson as well.

"Because HIROMI ASAI is based in New York, I am excited to present our collection at (capsule) Show for the first time. For this season, I add tailored elements and nuances to our collection, partly inspired by old European and American styles," said Ms. Asai. "Hope more people have a closer look of our collection at Capsule Show, and know how we can integrate Japanese traditional craftsmanship with high fashion."

All textiles of HIROMI ASAI collection were woven and/or dyed in workshops all over Japan, using traditional handmade Kimono manufacturing techniques.

"I think that the essence of Kimono is 'the Textiles.' I want more people to have chances to touch the essence of Kimono through our collection," also said Ms. Asai. "The art of Kimono creation is on the verge of crisis. Now it should be a last chance to reverse the declining trend of Kimono industry.  I desire to bring our collection made by Kimono textiles to its rightful forefront in world fashion. I look forward to seeing you at Capsule Show."

DETAILED INFORMATION

Exhibition Name: Capsule Show New York Men's SS18
Venue: Javits Center Hall 3A
Address: 655 W 34th St, New York, NY 10001
Booth Number: A6
Duration: July 17-19. 2017
http://www.capsuleshow.com/news/spotlight-hiromi-asai (Capsule Show Page)

http://www.hiromiasainy.com (HP)
https://www.instagram.com/hiromi.asai/ (Instagram)
https://www.facebook.com/modeandclassic/ (Facebook)
http://www.pittimmagine.com/en/corporate/fairs/uomo/specials/make91/hitomiasai.html (Pitti Uomo Page)
http://nyfw.com/hiromi-asai (New York Fashion Week Page)

ABOUT HIROMI ASAI

Hiromi Asai is a New York-based fashion designer. Hiromi Asai established New York based fashion brand, HIROMI ASAI, in 2016. HIROMI ASAI creates simple and sophisticated women's and men's styles, all made by finest Japanese textiles, which are produced by traditional handmade Kimono manufacturing techniques.

HIROMI ASAI first presented womenswear collection on runway at 2016 F/W New York Fashion Week, which was covered by many media including NBC News, Newsweek, and The Independent.  HIROMI ASAI expanded her collection to menswear and debuted the first menswear collection at Pitti Uomo in January, 2017. HIROMI ASAI presents the second men's collection at Pitti Uomo in June, 2017 and at Capsule Show New York Men's in July 2017. HIROMI ASAI collection is internationally distributed and the neckties are now available at Amazon Fashion (www.amazon.com/shops/hiromiasainy).

Contact:

Hiromi Asai

646-242-4156

[email protected]

SOURCE HIROMI ASAI - Mode & Classic LLC

Related Links

http://www.hiromiasainy.com

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