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Knorr® is Empowering People to Create a Delicious Home-Cooked Meal When Your Fast Food Delivery Fails

Knorr Logo (PRNewsfoto/Knorr)

News provided by

Knorr

Feb 24, 2025, 09:30 ET

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Swap out fast food disasters for quick and easy home cooking by entering for a chance to win a grocery gift card for recipe ingredients that taste better when they hit your doorstep

ENGLEWOOD CLIFFS, N.J., Feb. 24, 2025 /PRNewswire/ -- Half-assembled burgers, busted burritos, and pizza with no cheese – these fast food delivery fails have become all too common on social media and ruin the flavor and experience of the meal. People think that fast food delivery is the only way to get easy and delicious meals at home, but Knorr, the flavor powerhouse, believes that hungry people deserve better – and can replicate their fast food cravings within their own kitchen.

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With the #DeliverBetter campaign, Knorr is encouraging people to swap fast food frustration for flavorful home-cooked meals that can be prepared in nearly the same amount of time like The Perfect Classic Burger recipe.
With the #DeliverBetter campaign, Knorr is encouraging people to swap fast food frustration for flavorful home-cooked meals that can be prepared in nearly the same amount of time like The Perfect Classic Burger recipe.

Anyone can #DeliverBetter at home using the brand's quick and delicious recipes, which use Knorr Rice and Pasta Sides, and Knorr Bouillon products. To help people realize that fast food swaps can come straight from their own kitchen, Knorr is kicking off a limited time giveaway of $50 grocery gift cards for fans to get the ingredients needed to recreate classic fast food items at home. Starting February 24, people should follow @Knorr on TikTok or Instagram, and comment on one of the Brand's partners Zach Jelks, LaFontaine Oliver, Kate Norkeliunas, Jackie and Megan Homme TikTok or Instagram giveaway post with a fast food delivery fail story for the chance to win.

Wondering what swaps Knorr can help you make?

  • Trade out lukewarm, haphazardly assembled chicken sandwich for these Lemon Pepper Chicken Cutlets
  • Ditch the "Big" burger missing half its toppings for one made fresh and hot like The Perfect Classic Burger
  • Uplevel pizza night for the mouthwatering, Italian goodness of Baked Chicken Parm
  • Exchange broken tacos with the authentic flavor of Chicken Tacos made in your own kitchen

"We've all been there: we've waited hungrily for a fast food delivery that misses the mark before it's even in your hands," said Gina Kiroff, Chief Marketing Officer, Knorr North America. "Knorr believes in turning those moments of disappointment into opportunities for creativity. Whether it's a burger that's falling apart or a taco that's missing key ingredients, we're showing people how easy it is to recreate these meals at home, without the delivery hassle."

A recent survey** revealed that nine out of ten people have experienced a food delivery failure, and 35% of consumers expect their orders to arrive within 30 minutes. Despite the speed of fast food services, the quality often doesn't meet expectations. With the #DeliverBetter campaign, Knorr is encouraging people to swap fast food frustration for flavorful home-cooked meals that can be prepared in nearly the same amount of time.

As part of the campaign, the brand is also featuring Stephanie, Amanda and Sky and their fast food delivery fails on their social media. From missing taco meat to uncooked chicken to missing cheese on a pizza, these personal anecdotes will extend the conversation about how everyone can do better in the kitchen.

To participate in the #DeliverBetter campaign, fans can head to Knorr.com for recipe inspiration, tips, and tricks to help them recreate their favorite fast food meals. They can also join the conversation on social media by tagging @Knorr and using the hashtag #DeliverBetter.

*NO PURCHASE NECESSARY. Void where prohibited. The Knorr Deliver Better Sweepstakes is sponsored by Conopco, Inc., d/b/a Unilever. Open to legal residents of the 50 U.S. & D.C., 18+. Begins at 12:00 a.m. ET on 2/24/25 & ends at 11:59 p.m. ET on 3/17/25. For official rules, visit unileversweepsrules.com/knorrdeliverbetter

**Source: How Spoiled Are Consumers With On-Demand Delivery? August 2023

About Knorr
Knorr believes that wholesome, nutritious food should be accessible and affordable to all. That's not a reality for everyone in today's America. That's why we're on a journey to ensure all Americans can create healthy meals they feel good about. Whether it's creating high-quality products, offering simple chef-developed recipes, or supporting organizations and initiatives that provide access to healthy foods, Knorr remains committed to its long history of making good food available to everyone.

The business was formed in 1838, when founder Carl Heinrich Knorr pioneered experiments in drying seasonings and vegetables to preserve their flavor and nutritional value. Since then, Knorr® has become an international brand offering a wide range of bouillons, soups, seasonings, sauces, soupy snacks, dressings, and frozen and ready-made meals.

About Unilever in North America 
Unilever is one of the world's leading suppliers of Beauty & Wellbeing, Personal Care, Home Care, Nutrition and Ice Cream products, with sales in over 190 countries and products used by 3.4 billion people every day. We have 127,000 employees and generated sales of €59.6 billion in 2023.

Our leading brands in North America include Dove, Hellmann's, Vaseline, Degree, Axe, TRESemmé, Knorr, Magnum, Ben & Jerry's, Nutrafol, Liquid I.V., Paula's Choice, and Dermalogica.

For more information on Unilever U.S. and its brands visit: www.unileverusa.com.
For more information on Unilever Canada and its brands visit: www.unilever.ca.

Media Contact:
Tyler Krivich
[email protected]

SOURCE Knorr

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