Entertainers, Athletes Join The Growing National Chorus Urging Americans To Pay Tribute This 9/11 By Engaging In Charitable Service
NEW YORK, Sept. 6, 2011 /PRNewswire-USNewswire/ -- MyGoodDeed and HandsOn Network, lead organizers of the 9/11 Day of Service and Remembrance ("9/11 Day"), today announced the release of new "I Will" Public Service Advertising spots, part of the inspiring campaign to encourage all Americans to pay tribute on the 10-year anniversary of 9/11 by engaging in good deeds, supporting charitable causes, or volunteering in their communities.
- Entertainers Lady Gaga, Fran Drescher, DJ Pauly D, Nas, Julianne Hough and Drake Bell appear in new PSAs created collaboratively by Viacom in support of the 9/11 Day Observance. This spot will debut on Viacom channels beginning Sept. 6, and also is viewable at: http://Facebook.com/911day, http://youtube.com/911dayofservice and http://911day.org. To download broadcast quality spots, go to: viacom.aerva.com
- Champion NASCAR drivers Jimmie Johnson and Tony Stewart, plus others in the sport, appear in a new PSA spot produced by The NASCAR Foundation that is airing on ABC-TV, ESPN and SPEED through the NASCAR Sprint Cup Series race at Richmond International Raceway on Sept. 10. Viewable at: http://YouTube.com/911dayofservice, http://youtu.be/KSDYM2PZeCE and http://911day.org.
- Julianne Moore, Tim McGraw, Kevin Spacey and Jimmie Johnson appear in new spots conceived by and created for the 9/11 Day Observance by GOOD/Corps, Deutsch LA and Rock Paper Scissors. Viewable at: http://Facebook.com/911day, http://youtube.com/911dayofservice and http://911day.org. Additionally, new: 90, :60 and :30 PSAs were released featuring members of the 9/11 community, survivors and others.
WHEN: Running now through Sept. 11 nationwide
MEDIA: To obtain the URL links to broadcast HD quality versions, please email: [email protected]
9/11 DAY: The 9/11 Day Observance, created by the 9/11 nonprofit MyGoodDeed and the 9/11 community, is a nonprofit, privately funded initiative to encourage Americans and others to annually observe 9/11 by engaging in good deeds, supporting causes, and taking time to volunteer in their communities. For the 10-year anniversary of 9/11, MyGoodDeed and HandsOn Network, the volunteer activation division of Points of Light Institute, are leading efforts to organize the single-largest day of charitable service in U.S. history in tribute to the 9/11 victims and survivors, and those that heroically rose in service in response to the attacks. Other influential program leaders include the 9/11 Memorial, Business Civic Leadership Center of the U.S. Chamber of Commerce, AARP, The Mission Continues and the Corporation for National and Community Service. Major funding has been provided by lead contributor American Express, along with GlaxoSmithKline, JPMorgan Chase and Best Buy. Independent research indicates that as many as 20 million Americans will observe this 9/11 through some form of charitable service, making 9/11 the single-largest day of charitable service in U.S. history.
SOURCE 9/11 Day