Laptop Market value to increase by USD 7.52 Bn | High growth opportunities in APAC | Technavio

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Market Dynamics

The increasing demand for 2-in-1 laptops is the key factor driving the growth of the market. In addition, the growing number of strategic partnerships will have a positive impact on the growth of the market during the forecast period. However, the increasing capabilities of smartphones and tablets will challenge the growth of market players.

Vendor Landscape:

The global laptop market is fragmented and is characterized by the presence of a large number of established players. Currently, the market is competitive due to the presence of multiple companies that manufacture a similar range of laptops. Most vendors offer traditional laptops due to their high popularity and adoption, ease of use, and reliability as well as the increasing adoption of gaming laptops. Vendors are also focusing on manufacturing 2-in-1 laptops due to their easy portability and compactness.

The research report offers information on several market vendors, including Acer Inc., Apple Inc., ASUSTek Computer Inc., Dell Technologies Inc., HP Inc., Huawei Investment & Holding Co. Ltd.Lenovo Group Ltd., Microsoft Corp., Micro-Star International Co. Ltd., and Samsung Electronics Co. Ltd.

Laptop Market: Segment Highlights

• Based on the type, the market is analyzed across segments such as traditional laptops and 2-in-1 laptops.
• The traditional laptops segment will have the largest share of the market during the forecast period.
• Traditional laptops offer advantages over 2-in-1 laptops, such as larger screen sizes, more powerful processors, and higher storage space. Also, they are generally more rigid and durable. These factors are driving the growth of the segment.

Regional Analysis

• About 36% of the growth will originate from the APAC region.
• The presence of a large population that need laptops in countries such as China and India is driving the growth of the regional market.
• The increasing adoption of laptops in educational institutions is also contributing to the growth of the laptop market in APAC.

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Notes:

• The laptop market size is expected to accelerate at a CAGR of 1% during the forecast period.
• The laptop market is segmented into Type (Traditional laptops and 2-in-1 laptops) and Geography (APAC, Europe, MEA, North America, and South America).
• The market is fragmented due to the presence of many established vendors holding significant market share.

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Table of Contents:

Executive Summary

• Market Overview

Market Landscape

• Market ecosystem
• Value chain analysis

Market Sizing

• Market definition
• Market segment analysis
• Market size 2019
• Market outlook: Forecast for 2019 - 2024

Five Forces Analysis

• Bargaining power of buyers
• Bargaining power of suppliers
• Threat of new entrants
• Threat of substitutes
• Threat of rivalry
• Market condition

Market Segmentation by Type

• Market segments
• Comparison by Type placement
• Traditional laptop - Market size and forecast 2019-2024
• 2-in-1 laptop - Market size and forecast 2019-2024
• Market opportunity by Type

Customer landscape

• Overview

Geographic Landscape

• Geographic segmentation
• Geographic comparison
• North America - Market size and forecast 2019-2024
• Europe - Market size and forecast 2019-2024
• APAC - Market size and forecast 2019-2024
• South America - Market size and forecast 2019-2024
• MEA - Market size and forecast 2019-2024
• Key leading countries
• Market opportunity by geography

Drivers, Challenges, and Trends

• Market drivers
• Volume driver - Demand led growth
• Volume driver - Supply led growth
• Volume driver - External factors
• Volume driver - Demand shift in adjacent markets
• Price driver - Inflation
• Price driver - Shift from lower to higher-priced units
• Market challenges
• Market trends

Vendor Landscape

• Overview
• Landscape disruption
• Vendor Analysis

Vendors covered

• Market positioning of vendors
• Acer Inc.
• Apple Inc.
• ASUSTek Computer Inc.
• Dell Technologies Inc.
• HP Inc.
• Huawei Investment & Holding Co. Ltd.
• Lenovo Group Ltd.
• Microsoft Corp.
• Micro-Star International Co. Ltd.
• Samsung Electronics Co. Ltd.

Appendix

• Scope of the report
• Currency conversion rates for US$
• Research methodology
• List of abbreviations

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