Launch Date Announced for AdvisorShares Sunrise Global Multi-Strategy ETF (MULT)

BETHESDA, Md., July 7, 2014 /PRNewswire/ -- AdvisorShares, a leading sponsor of 24 actively managed exchange-traded funds (ETFs), announced today that the AdvisorShares Sunrise Multi-Strategy ETF (NASDAQ: MULT) will begin trading on Wednesday, July 9, 2014. MULT is managed by Sunrise Capital Partners, a San Diego-based SEC registered investment adviser with an established expertise in quantitative asset management that spans over a three decade period during which they have provided a range of alternative investment solutions for high net worth and institutional clients.

Unlike quantitative strategies that commonly utilize a single model, the actively managed MULT employs a multi-model and multi-strategy quantitative investment approach that tactically invests both long and short across a variety of asset classes by using ETFs, futures, foreign currencies and U.S. Treasuries. The investment approach is designed to be agnostic to the economic environment, as the portfolio manager looks for opportunities across all financial markets – global equity, bond and currency – to exploit statistical inefficiencies and seeks to provide long-term capital appreciation that is not highly correlated to any particular market. By doing so, MULT continually assesses over 50 global markets using a suite of diversified systems that respectively concentrate on trend following, sector rotation, momentum, and reversionary patterns.    

"Financial Advisors continue to look for skilled alternative managers that can be used within all client portfolios.  We are excited to bring an experienced manager in the alternative space to investors," said Noah Hamman, chief executive officer of AdvisorShares. "Over the course of three decades, Sunrise Capital's deep quantitative experience has served their investors well in all market environments, and we're pleased to deliver their expertise in alternatives through the daily transparency, intra-day liquidity and overall efficiency of an actively managed ETF."

"At Sunrise Capital, we believe that the collective intrinsic intelligence of markets exists within accessible data," said Chris Stanton, portfolio manager of MULT and chief investment officer of Sunrise Capital. "Using our non-correlated investment blend, which aggregates a family of strategies across multiple markets in real-time – and given the depth of our 35-year quantitative investment experience – we are confident in our ability to grow investment capital and dynamically manage risk.  As the alternative landscape expands among 40-Act Funds, we feel investors and financial advisors seeking diversification for their portfolios could discover MULT to be a compelling offering due to its disciplined investment strategy and actively managed ETF structure."

For media inquiries requesting more information on AdvisorShares, please contact Ryan Graham at 202-684-6442 or [email protected].  For financial professionals and investors requesting more information, please visit www.advisorshares.com or call the AdvisorShares Investment Consultant Team at 1-877-THE-ETF1 (1-877-843-3831).

Please visit www.advisorshares.com to register for free weekly economic commentary. For educational insight into the active ETF marketplace, visit www.alphabaskets.com, follow @AdvisorShares on Twitter and 'Like' us on Facebook. Every Thursday at 4:00pm Eastern time, AdvisorShares hosts an educational conference call for Financial Professionals featuring our portfolio managers and leading investment industry experts. On Thursday, July 10^th, the call will feature Chris Stanton and Jason Gerlach, chief executive officer of Sunrise, to discuss the actively managed MULT ETF—Dial: 1-800-977-8002; Code: 777534#

About AdvisorShares

AdvisorShares is one of the leading providers of actively managed ETFs. As of July 1, 2014, AdvisorShares offers 24 active ETFs currently trading with approximately $1.9 billion of assets under management. AdvisorShares provides educational support to help financial advisors and investors understand the benefits of actively managed ETFs and their underlying investment strategies.

About Sunrise Capital Partners

Sunrise Capital Partners, based in San Diego, California, is a quantitative asset management firm founded in January 1995 and a successor entity to a lineage of asset management firms that launched in the late 1970s and early 1980s. From its beginnings as a small firm managing a private pool of assets for friends and family, over the past three decades Sunrise has evolved into a multi-faceted asset management business that provides a range of alternative investment solutions to clients ranging from individuals to large institutions.

Before investing you should carefully consider the Fund's investment objectives, risks, charges and expenses. This and other information is in the prospectus, a copy of which may be obtained by visiting the Fund's website at www.AdvisorShares.com. Please read the prospectus carefully before you invest.

Foreside Fund Services, LLC, distributor.

There is no guarantee that the Fund will achieve its investment objective. An investment in the Fund is subject to risk, including the possible loss of principal amount invested. Derivative risk may be riskier than other types of investments because they may be more sensitive to changes in economic or market conditions that could result in losses that exceed the Fund's original investment. Other Fund risks include counterparty risk, credit risk, issuer risk, liquidity risk, portfolio turnover risk, premium- discount risk, foreign securities and foreign investment risk. The Fund may invest in (or short) ETFs, ETNs and other ETPs which will subject the Fund to the same risks associated with the underlying ETFs, which can result in higher volatility. This Fund may not be suitable for all investors. See prospectus for detail regarding risk.

A long position is the purchase of an investment with the expectation that it will rise in value.  A short position is the sale of a borrowed investment with the expectation that it will decline in value. Correlation is a statistical measure of how two securities move in relation to each other.

Shares are bought and sold at market price not net asset value (NAV) and are not individually redeemed from the Fund. Market price returns are based on the midpoint of the bid/ask spread at 4:00 pm Eastern Time (when NAV is normally determined) and do not represent the return you would receive if you traded at other times.

Press Contact: Ryan Graham
AdvisorShares
202-684-6442
[email protected]

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