Learn to Win Announces Rebrand to Ethos: The Human Readiness Platform

This rebrand reflects our expanded vision and capabilities to transform training for complex, high-performance environments

REDWOOD CITY, Calif., May 20, 2025 /PRNewswire/ -- Learn to Win today announced its official rebrand to Ethos, the leading provider of personalized, predictive, and secure enterprise software focused on human readiness. This new identity reflects the company's expanded vision and suite of new product capabilities to transform how organizations train and upskill their people in high-stakes industries.

Since its founding in 2019, Ethos has provided tools to prepare and train in fast-moving environments where readiness is critical. With the transition to Ethos, the company is deepening its solutions in these sectors with its Human Readiness Platform.

"The name Ethos reflects the work we're already doing with some of the world's most people-committed and high-performance organizations," said Andrew Powell, CEO and co-founder of Ethos. "Our platform helps people keep up with technological change, close skill gaps before they create risk, and turn training into a strategic asset. Ethos is about enabling excellence not just in theory, but in practice, every day, on the job."

Ethos' Human Readiness Platform delivers scalable, secure, and data-driven training solutions built for operational performance. The platform effectively addresses a critical challenge: while technological systems continue to advance at an accelerating pace, human training systems often lag behind, creating dangerous readiness gaps.

The platform revolutionizes military and enterprise readiness through:

1. Modernized Training Delivery: Converting legacy training materials into secure, engaging, and interactive mobile lessons tailored to specific job roles and individuals
2. Real-Time Readiness Insights: Integrating performance data to identify and address skill gaps before they manifest as operational failures.
3. AI-Driven Personalization: Using advanced algorithms to deliver targeted learning interventions, optimizing training at the individual level to close readiness gaps in real time.
4. Enterprise Scalability: Operating across commercial and classified networks for enterprise-wide adoption.

"In today's rapidly evolving landscape, our technological systems are developing faster than our human systems," Powell noted. "Every day, new mismatches in mission readiness emerge as technology outpaces people. Ethos exists to close that gap, ensuring that those in critical roles receive the personalized, effective training they need to perform at their best."

Through this rebrand, Ethos will continue serving its existing partners, including the U.S. Navy, the U.S. Air Force, U.S. Space Force, Novartis, AbbVie, and sports teams such as the Seattle Seahawks and the University of Michigan football team.

About Ethos
Ethos (formerly Learn to Win) is the first Human Readiness Platform that combines learning, performance, and outcomes in one unified platform. The platform delivers modernized training, real-time readiness dashboards, and AI-driven personalization - all built for enterprise-scale deployment across both commercial and classified networks. Trusted mission partner to the most demanding customers in the world, Ethos serves over 150 enterprise customers across the U.S. military, life sciences, manufacturing, supply chain, and professional sports industries. Founded in 2019, Ethos is headquartered in Redwood City, California and backed by top investors including Norwest, the Westly Group, and Pear VC.

For more information about Ethos and the Human Readiness Platform, visit EthosSystems.com.

Media Contact:
[email protected]

Note: This press release contains forward-looking statements. Actual results may differ materially from those described in this press release.

SOURCE Ethos