'Let's Talk' - Security. Trust. Value. That's Entrust.

DALLAS, Sept. 14 /PRNewswire/ -- "Let's Talk." It's not new ad copy or clever marketing spin. It's core to the manner in which Entrust, Inc. has always operated in providing identity-based security solutions. And today Entrust introduces the "Let's Talk" movement, a positive message that promotes security, trust and value. Entrust is extending real invitations to all organizations to call on the trusted security brand to help solve challenges with proven identity-based security solutions.

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"'Let's Talk' is core to the strong, positive reflection of how we're seen in the market — from real customers and real people," said Entrust President and CEO Bill Conner. "This level of service and personal dedication is what helps set us apart from the competition. Some other security vendors are simply too large to provide our level of focus, personal touch and expertise. But that's Entrust's approach and it's what makes us successful."

That focused approach is applied to all aspects of Entrust's product and service portfolios. Derived from real customer feedback, "Let's Talk" enables Entrust to express the manner in which they've always serviced customers, clients and partners.

"'Let's Talk' sends an important message to organizations; simply contact us with security questions, challenges and more — and we'll be there from start to finish," said Conner. "Whether it's a need for authentication and fraud detection, hosted PKI, digital certificates and more, Entrust is an approachable, customer-centric organization that is focused on what's important — an organization's security needs and success."

An extension of the company that provides a comprehensive portfolio of digital certificates, Entrust Certificate Services is the first to take advantage of Entrust's new branding. A new website, www.entrust.net, is accompanied by positive branding that exemplifies the company's simple user experience and the continued dedication to customer needs.

A testament to proven performance and customer service, Entrust Certificate Services has seen a compound annual growth rate of 35 percent on revenue across the last five years. More than 2,000 customers are enrolled in the Entrust Certificate Management Service — and more than 98.5 percent renew their subscription each year.

For more information about Entrust Certificate Services and the "Let's Talk" campaign, visit www.entrust.net or contact an Entrust representative at 1-866-267-9297.

About Entrust

Entrust provides identity-based security solutions that empower enterprises, consumers, citizens and websites in more than 4,000 organizations spanning 60 countries. Entrust's identity-based approach offers the right balance between affordability, expertise and service. For strong authentication, fraud detection, digital certificates, SSL and PKI, call 888-690-2424, e-mail [email protected] or visit www.entrust.com.

Entrust is a registered trademark of Entrust, Inc. in the United States and certain other countries. In Canada, Entrust is a registered trademark of Entrust Limited. All Entrust product names are trademarks or registered trademarks of Entrust, Inc. or Entrust Limited. All other company and product names are trademarks or registered trademarks of their respective owners.

SOURCE Entrust