LG Mobile 'Schools' BlogHer '11 Attendees About Responsible Mobile Phone Use

SAN DIEGO, Aug. 8, 2011 /PRNewswire/ -- LG Text Ed was in session this weekend at BlogHer '11, the world's largest conference for women in social media, which was held on Aug. 4–6 in San Diego. At the LG Lounge, attendees learned about the LG Text Ed program, a comprehensive educational campaign that addresses teen mobile phone misuse and provides parents with valuable resources so they can teach responsible phone use to their children.  Offering a candid opportunity to learn how parents can best tackle potentially dangerous mobile phone behaviors, LG created a unique chance for bloggers to hear from LG Text Ed advisory council members, actress Jane Lynch and best-selling author Rosalind Wiseman.

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“I am amazed by the reach and influence of these women,” said Jane Lynch, actress and LG Text Ed advisory council member. “Because so many female bloggers are mothers themselves, they carry tremendous credibility amongst parents and they have the power to raise awareness about the potential dangers and consequences of risky mobile phone behavior.”

Lynch and Wiseman offered advice to attendees on everything from sexting and mobile bullying to proper mobile phone etiquette and texting while driving. Lynch joined LG Mobile's Text Ed campaign in 2010 and is featured in a series of comedic vignettes which can be viewed on www.LGTextEd.com. As the star of the viral video series, Jane "schools" parents on the importance of responsible mobile phone usage -- urging parents to have a talk with their kids about the dangers of everything from sexting to mobile bullying. Wiseman is the author of the bestselling Queen Bees and Wannabes (the basis for the 2004 movie, Mean Girls) and the young adult novel Boys, Girls, & Other Hazardous Materials. Wiseman is internationally recognized as an expert on children, teens, parenting, social justice, and ethical leadership.  

The LG Lounge also featured an "LG Social Media Station," where bloggers could use LG's latest Android-tablet, the T-Mobile® G-Slate™ with Google™ by LG, to post to their blogs as well as update their Facebook and Twitter pages live from the show floor. With a brilliant, high-definition (HD) 8.9-inch, 3D-capable multi-touch display, the T-Mobile G-Slate delivers a groundbreaking mobile entertainment experience, including the ability to record 3D and full HD video. The G-Slate is available for $249.99 with a new 2-yr agreement on a qualifying T-Mobile plan.

Additionally, over 100 bloggers attended LG's panel discussion about "Being A Mobile Role Model." As a featured panelist, Wiseman provided insight into the complexities of contemporary parenting in the technology age. During the panel discussion, attendees learned shocking statistics about teen and adult texting behavior as well as ways they could help promote safe mobile phone use amongst their readers. The panel was moderated by popular blogger and middle school administrator, Kelly Wickham, and featured a teenage BlogHer as well as a female tech BlogHer to give attendees a 360 degree perspective on how parents can combat mobile phone misuse and model positive mobile phone behavior to their children and peers.

An exclusive group of 40 parenting BlogHers also received a rare opportunity to attend an intimate cocktail reception with Lynch and Wiseman on Saturday, August 6. At the event, Lynch and Wiseman offered advice on how to practice responsible mobile phone use and encouraged parents to model appropriate mobile behavior to their children.

Through the LG Text Ed website, www.lgtexted.com, parents can educate themselves on the dangers of mobile phone misuse, discover strategies they can employ to help protect their children from a multitude of potential problems and learn how to become positive role models of texting behavior. Other LG Text Ed Advisory Council members include leading psychiatrist and Medical Director for the Los Angeles County Department of Children and Family Services (DCFS) Dr. Charles Sophy, and Dr. Joel Haber, a clinical psychologist and bully coach, and author of Bullyproof Your Child for Life. Parents can find additional information on the LG Text Ed initiative and mobile phone misuse by visiting www.lgtexted.com.

About LG Electronics, Inc.

LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 93,000 people working in over 120 operations around the world. With 2010 global sales of 55.8 trillion Korean won (USD 48.2 billion), LG comprises four business units – Home Entertainment, Mobile Communications, Home Appliance, and Air Conditioning & Energy Solutions. LG is one of the world's leading producers of flat panel TVs, mobile devices, air conditioners, washing machines, and refrigerators. LG has signed a long-term agreement to become both a Global Partner and a Technology Partner of Formula 1™. As part of this top-level association, LG acquires exclusive designations and marketing rights as the official consumer electronics, mobile phone and data processor of this global sporting event. For more information, please visit www.lg.com.

About LG Electronics Mobile Communications Company

The LG Electronics Mobile Communications Company is a leading global mobile communications and information company. With its cutting-edge technology and innovative design capabilities, LG creates handsets that provide an optimized mobile experience to customers around the world. LG is pursuing convergence technology and mobile computing products, while continuing its leadership role in mobile communication with stylish designs and smart technology. For more information, please visit www.lgmobilephones.com.

SOURCE LG Mobile