LifeProof Waterproof nuud Case for iPhone 5 Wins Parent Tested, Parent Approved Seal

- Screenless technology gives moms and dads waterproof, drop proof, dirt proof and snow proof protection -

Nov 14, 2013, 09:30 ET from LifeProof

SAN DIEGO, Nov. 14, 2013 /PRNewswire/ -- The LifeProof® all-protective nuud case for iPhone® 5 proved that it's kid-proof, receiving the Parent Tested, Parent Approved (PTPA) Winner's Seal of Approval this week.  PTPA Media has North America's largest volunteer parent testing community, with more than 65,000 parents, and was rated the most trusted seal by over 22,000 parents across North America.


The LifeProof nuud case for iPhone 5 is the first waterproof, all-protective smartphone case without a screen cover, letting users touch the actual screen while their smartphones stay protected from water, drops, sweat, dirt and other everyday hazards. By providing a completely uncovered screen, the LifeProof nuud design gives users the ultimate touch-screen experience.

Parents tested out the nuud for iPhone 5 on their phones with overwhelmingly positive results.

"Kids love phones – they see us playing with them and using them all the time, and they want them," commented one tester. "Unfortunately, they like to drop them, step on them, throw them in the toilet. If you have a child and a very expensive phone, a case like nuud is not only useful but essential."

The first of its kind, the LifeProof nuud case is screen-free, yet is still waterproof, with an IP68 rating for submerging 6.6 ft./2m underwater for one hour. The new case is also built to survive a 6.6 ft./2m drop and exceeds military specifications for shock, drop and vibration protection. Parent testers found that the case lived up to all expectations, was easy to install and well priced at $89.99.

LifeProof nuud was among many entries from across North America competing to earn the PTPA Seal. Independent parent volunteers evaluate products in their own homes to ensure that PTPA winners are chosen based on merit and consumer experience – not on commercial considerations. As a result, the PTPA seal has quickly gained recognition as an international leader in certifying consumer products for quality, effectiveness and value.

"At PTPA Media, we are proud to play a role in certifying innovative products that families can trust," said Sharon Vinderine, CEO and founder of PTPA Media Inc. "When consumers search for our Seal of Approval on product packaging and web sites, they are essentially searching for validation from their peers.  Their peers will have objectively tested and approved these products based on their performance in a real life environment. That type of resource for families is priceless."

LifeProof nuud is currently available for iPhone 5, iPhone 5s,  iPad® Gen 2/3/4, iPad mini, Samsung GALAXY S®III and GALAXY S4. Visit for more information.

LifeProof Resources


About LifeProof
Based in San Diego, LifeProof designs, manufactures and markets cases for smartphones and tablets that deliver protection, style and functionality. LifeProof is built on the idea of giving everyone the complete freedom and confidence to use their mobile devices in any environment. Designed to defend against water, dirt, snow, shock and the hazards of daily life, LifeProof lets consumers use their mobile device everyday, everywhere, for everything — without worry. For more information, visit

About PTPA Media Inc.
PTPA Media provides an objective framework for appraising and promoting new products designed to enrich family living. The company's mission is to marry innovative companies with discerning consumers, to improve consumer access to quality products and services for their families and homes.

Media Contact:
Xenia Moore
Moore Media Relations, Inc.

SOURCE LifeProof