Lights, Camera, Action! 36th Crunch Fitness is Coming to Burbank, CA

Mar 08, 2012, 13:12 ET from Crunch Fitness

NEW YORK, March 8, 2012 /PRNewswire/ -- Crunch Fitness, the health club chain with over two decades of creating world-renowned programming and wildly wacky workouts, announces it will swing open the doors to its newest location in the heart of Burbank, CA in April 2012. The new outpost, located in the Burbank Town Center at 761 N. San Fernando Blvd, will join the brand's legendary West Hollywood location as the second club to open in the LA Area and 36th club to open worldwide. Crunch, known for pioneering a philosophy of No Judgments, where all types are welcomed - whether you want to bulk up, slim down or just play with our toys - looks to invite fitness-enthusiasts alike to sweat it out together, at the gym that's never boring and always a good time.

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"We are thrilled to open our much-anticipated Crunch location in Burbank and expand our brand footprint in the Los Angeles area," said Keith Worts, president, Crunch. "There's no better place to introduce our fitness meets entertainment philosophy than to the entertainment capital of the world as we continue our aggressive growth strategy across the U.S. and beyond."

The 26,000 sq. ft. facility, located in the Burbank Town Center, will house top-of-the-line cardio equipment and strength training machines, a dedicated personal training area and crew of kick-butt trainers, an online fitness and nutrition program, Kid's Crunch, sauna and full service locker rooms. Hundreds of weekly classes, from Action Sports to Chill Outs to Dance Rhythms, will be offered in the massive group fitness studio and indoor cycling studio, including AntiGravity Yoga, Pole Dancing, The Ride and LaBlast, taught by celebrity instructor Louis Van Amstel. The club's high ceilings and expansive windows give way to serene views of the Hollywood Hills, or members can stay connected by watching one of the many high-definition TV's or personal viewing screens.

An enrollment center is now open in the Burbank Town Center on the 1st floor of the Macy's wing.  For those looking to get in on the action, including exclusive membership deals, giveaways, and $0 enrollment fee prior to the club's opening, visit or call (818) 336-9300. Crunch, which is owned by Angelo Gordon and New Evolution Ventures (NeV), has opened 17 new gyms in the past two years with loads of new locations in the pipeline.

Crunch is a gym that believes in making serious exercise fun by fusing fitness and entertainment and pioneering a philosophy of No Judgments. Renowned for creating unique programming that caters to an exceedingly diverse membership, Crunch has raised the bar for the entire fitness industry. Headquartered in New York City, and owned by private-equity firm Angelo Gordon and New Evolution Ventures (NeV), Crunch serves over 100,000 members with 36 gyms worldwide. Go to for more information.

About New Evolution Ventures™ (NeV) Based in Northern California, New Evolution Ventures (NeV) is a private equity firm focused on the acquisition, development and operations management of fitness, media and sports interests both domestically and internationally.  Founded in 2008 by Mark Mastrov, Jim Rowley and Mike Feeney, and following a strategic partnership with Vision Capital in 2011, the current team of NeV professionals is shaping the world of fitness, media, and sports one brand at a time.  With a foundation representing over a century of business experience, NeV currently has operations and investments in more than 20 countries worldwide representing over 800+ facilities.  For more information, visit

SOURCE Crunch Fitness