Liner Upgrade for High-Performance Tapes from Avery Dennison

Enhanced delivery of new patented acrylic adhesive technology

Jan 05, 2010, 06:53 ET from Avery Dennison

SHANGHAI, Jan. 5 /PRNewswire-Asia/ -- High-performance specialty tapes for industrial converting applications featuring the new, patented advanced acrylic adhesive technology - HPA - were launched by the company's Specialty Tape division earlier this year as part of the Specialty Tape Advantage Solutions portfolio. The positive market acceptance of these products has prompted Avery Dennison to offer them now with an upgraded liner, to tailor them to the specific needs of converters serving the demanding OEM automotive, appliances, nameplates, and electronic components markets.

The products - Avery Dennison HPA 1902 W and HPA 1905 W - are now supplied as standard with a moisture-stable, stay-flat white PPP liner.

Strong bonding performance

Avery Dennison HPA 1902 W and 1905 W tapes offer high temperature, chemical, UV, and humidity resistance, and outstanding shear strength and holding power under load. They are engineered to provide a strong bond to a variety of high- and medium-surface-energy substrates such as glass, plastic, PET, polycarbonate, and ABS. The relatively thick acrylic adhesive layer on Avery Dennison HPA 1905 W is an additional benefit for demanding gap-filling applications.

Choice of release liner

In addition to the new PPP-linered qualities, the choice of a PET liner is also offered for applications where the highest-quality die-cutting and lay- flat characteristics may be required, plus the option of double-linered PPP versions, HPA 2902 and 2905.

For challenging applications

Together, the HPA products now represent a 'library' of specialty tapes delivering 21st century adhesive technology and applied performance. Primarily meeting the needs of industrial converters who specialize in the durable goods market, Avery Dennison HPA 1902 W and 1905 W are already finding use in high- end membrane switch, nameplate, component identification, and electrical rating plate fastening applications.

Specialty Tape Advantage Solutions

The Specialty Tape Advantage Solutions portfolio is a new catalogue of 'standard' industrial products from Avery Dennison, coupled with extensive technical and service support and a 24-hour sampling service. It enables converters to source, directly from Avery Dennison, high-specification tapes for a variety of fastening, holding, and insulation applications. While the Advantage Solutions portfolio is centered round a core range of globally popular products, it also taking account of regional needs and preferences with specially-tailored product selections.

To request details and samples of the Avery Dennison HPA tapes range, or a Specialty Tape Advantage Solutions catalogue, visit the Avery Dennison Specialty Tape Asia Pacific website at http://www.stap.averydennison.com .

About Avery Dennison

Avery Dennison is a recognized industry leader that develops innovative identification and decorative solutions for businesses and consumers worldwide. The Company's products include pressure-sensitive labelling materials; graphics imaging media; retail apparel ticketing and branding systems; RFID inlays and tags; office products; specialty tapes; and a variety of specialized labels for automotive, industrial and durable goods applications. A FORTUNE 500 Company with sales of US$6.7 billion in 2008, Avery Dennison is based in Pasadena, California and has employees in over 60 countries. For more information, visit http://www.averydennison.com and http://www.averydennison.com.cn .

    Media Relations:

     Avery Dennison - Specialty Tape Industrial
     Joyce Cao
     Tel:   +86-512-5772-8747
     Email: joyce.cao@ap.averydennison.com

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