TARRYTOWN, N.Y., May 10, 2016 /PRNewswire/ -- Little Remedies®, the trusted infant medicine brand, announced the newest innovation to help parents raise healthy and happy babies - Probiotic Plus Electrolytes. Little Remedies® Probiotic Plus Electrolytes is the only product that combines a probiotic and electrolytes in one convenient packet designed specifically for babies. The natural berry flavor powder dissolves easily in fluids and provides the dual benefit of maintaining flora (good bacteria) in the digestive system and supporting hydration.
"Little Remedies® Probiotic Plus Electrolytes is the first complete solution for parents to help support their baby's digestive health and hydration with a probiotic and electrolytes in one convenient packet," said Barry Cohen, Director of Innovation at Prestige Brands, Inc. "Probiotic Plus Electrolytes is the newest innovation in pediatric care and like all of Little Remedies'® baby focused products, was created with ingredients that are safe and reliable especially for a baby's gentle body."
Little Remedies® Probiotic Plus Electrolytes is the only option on the market that has the proprietary dual chamber pouch technology which enables a specially formulated electrolyte that complies with the World Health Organization guidelines to be combined with a probiotic. This is important because electrolytes, when stored with probiotics, will interact with the probiotics and impede the probiotic's ability to survive during shelf life, making them useless.
Little Remedies® Probiotic Plus Electrolytes is an episodic product designed to be used when needed for children ages 12 months and older. It comes in a natural berry flavor and contains Lactobacillus rhamnosus GG, the most studied probiotic strain in children, containing 5 billion colony forming units. The product is available in stores now at Target, BabiesRUs and Amazon.com, and retails for $11.99-$15.99.
About Little Remedies®
When little ones are not feeling their best, Little Remedies® knows that parents prefer to use healthcare products that are specifically made for their baby's delicate little body. Founded by a father and pharmacist, Little Remedies'® complete range of baby-focused remedies are safe and reliable, containing ingredients to help keep baby happy and healthy – that means no artificial flavors or artificial dyes. Little Remedies® is a brand of Prestige Brands Holdings, Inc. (NYSE: PBH), which markets and distributes brand name over-the-counter and household products throughout the U.S., Canada, and certain international markets. For more information about Little Remedies® and the full line of products, visit www.littleremedies.com.
About Prestige Brands Holdings, Inc.
The Company markets and distributes brand name over-the-counter and household cleaning products throughout the U.S. and Canada, Australia, and in certain other international markets. The Company's brands include Monistat® women's health products, BC® and Goody's® pain relievers, Clear Eyes® eye care products, DenTek® specialty oral care products, Dramamine® motion sickness treatments, Chloraseptic® sore throat treatments, Compound W® wart treatments, Little Remedies® pediatric over-the-counter products, The Doctor's® NightGuard® dental protector, Efferdent® denture care products, Luden's® throat drops, Beano® gas prevention, Debrox® earwax remover, Gaviscon® antacid in Canada, and Hydralyte® rehydration products and the Fess® line of nasal and sinus care products in Australia. Visit the Company's website at www.prestigebrands.com.
*These statements have not been evaluated by the Food and Drug Administration (FDA). This product is not intended to diagnose, treat, cure or prevent any disease.
Patrick Rizzuto, Golin
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SOURCE Little Remedies