LodgeNet Rolls Out New Interactive Program Guide for Mobile App

SIOUX FALLS, S.D., July 9, 2012 /PRNewswire/ -- LodgeNet Interactive Corporation (NASDAQ: LNET), the leading provider of interactive media and connectivity services to the hospitality industry and the consumers they serve, has launched a new Mobile Interactive Program Guide (IPG) feature for its award-winning LodgeNet Mobile Application. Connected travelers, who increasingly expect hotels to provide more of the comforts and conveniences of home, can now enjoy a TV-watching experience that brings their living rooms into their hotel rooms – all through their mobile devices. 

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"The IPG is a feature travelers have been clamoring for and we're excited to offer this upgrade to LodgeNet Mobile without cost to our hotel partners," says Todd Kelly, Vice President of Interactive and Mobile Applications for LodgeNet. "Hotel guests can now have up to three days worth of television scheduling information, specific to their hotel room, on their mobile device. Our mobile IPG is taking in-room TV entertainment to the next level."

A New Way to Make the Traveler Feel More at Home – On the Road

As 98% of hotel guests watch TV in their rooms, the IPG integration to the LodgeNet Mobile App provides guests with property-specific television programming information and touch-to-tune technology via their mobile devices. Now guests have an easier way to keep up with their favorite shows while away from home.

With the new feature now available across all major hotel brands and in more than 600,000 rooms across the U.S. and Canada, travelers can follow their favorite TV programs in a way that is familiar and comfortable. In fact, a recent study from Smith Micro found that 57% of guests want channel listings on their mobile device. Channel programming information is even available prior to arrival so guests can check to make sure their favorite show or sporting event is available in their room. The IPG service, available on iOS devices, (iPhone®/iPad®) and Android™ smartphones, is available exclusively to users of the LodgeNet Mobile app on an annual subscription basis of just $0.99.

The LodgeNet Mobile IPG feature is the latest addition to the app's super-suite of offerings. Winner of the 2012 Best Hotel and Lodging Mobile Application Award from the Web Marketing Association, the LodgeNet Mobile app already allows guests to control the majority of functions of the in-room TV, receive local and hotel property information and content, and complete the checkout process without paperwork or visiting the front desk – all through their smartphones and tablets.

Meeting Hotel and Guest Needs

"The new mobile IPG is a natural extension of all the convenient services we already offer travelers through our mobile app," Kelly said. "We're excited to be on the front line in developing mobile services that are constantly changing what it means to travel. We look forward to delivering even more services to our hotel partners and new ways to make the travel experience better for hotel guests."

About LodgeNet

LodgeNet Interactive Corporation is the leading provider of interactive media and connectivity services to hospitality and healthcare businesses and the consumers they serve. Recently named by Advertising Age as one of the Leading 100 US Media Companies, LodgeNet Interactive serves approximately 1.6 million hotel rooms worldwide in addition to healthcare facilities throughout the United States. The Company's services include: Interactive Television, Broadband, award-winning Mobile and Advertising Media Solutions along with nationwide technical and professional support services. LodgeNet Interactive Corporation owns and operates businesses under the industry leading brands: LodgeNet, The Hotel Networks and LodgeNet Healthcare. LodgeNet Interactive is listed on NASDAQ and trades under the symbol LNET. For more information, please visit www.lodgenet.com. 

LodgeNet and the LodgeNet logo are registered trademarks of LodgeNet Interactive Corporation. Other trademarks are the property of their respective owners.  

SOURCE LodgeNet Interactive Corporation