SAN MATEO, Calif., Aug. 30, 2017 /PRNewswire/ --Marketo, Inc., the leading provider of engagement marketing software and solutions, today announced the first five partners to join Marketo® Accelerate, the industry's first MarTech partner accelerator. The inaugural partners – Cloudwords, Mintigo, Oktopost, SnapApp, and Uberflip – integrate into Marketo's Engagement Platform, and together, empower marketers with the technologies they need to build a best-of-breed marketing platform to listen, learn, and engage with buyers seamlessly across channels.
"We are thrilled to welcome these five inaugural partners to Marketo Accelerate," said Shai Alfandray, vice president, business development, Marketo. "Each partner provides a critical solution that when integrated with our platform, will enable brands to deliver cross-channel personalized brand experiences at scale in today's digitally connected world."
Marketo and its partner ecosystem offer marketing teams the most unified platform for engaging people across the entire customer journey supported by the most flexible approach to building a best-of-breed marketing technology stack. As Marketo Accelerate partners, Cloudwords, Mintigo, Oktopost, SnapApp, and Uberflip offer distinct applications that directly integrate into the Marketo Engagement Platform, enabling marketers to enhance their marketing programs with capabilities that include automated workflows, social media management, content creation and management, and predictive insights.
Part of Marketo's robust partner ecosystem LaunchPoint®, Marketo Accelerate, which was announced earlier this year, enables emerging companies with a unique platform program to grow their business with Marketo. Participating partners can take full advantage of program benefits and features to drive growth, including full access to the Marketo Engagement Platform, sales enablement and co-marketing activities, and more.
To learn more about Marketo Accelerate, please click here.
About Marketo Marketo, Inc., offers the leading Engagement Platform that empowers marketers to create lasting relationships and grow revenue. Consistently recognized as the industry's innovation pioneer, Marketo is the trusted platform for thousands of CMOs thanks to its scalability, reliability, and openness. Marketo is headquartered in San Mateo, CA, with offices around the world, and serves as a strategic partner to large enterprise and fast-growing organizations across a wide variety of industries. To learn more about the Marketo Engagement Platform, LaunchPoint® partner ecosystem, and the vast community that is the Marketing Nation®, visit www.marketo.com.
"As a LaunchPoint technology partner for more than five years, Cloudwords has worked closely with Marketo to help countless marketers better engage with their customers on a global scale. With the increased marketing support and sales alignment through the Accelerate program, I see the opportunity to grow both our businesses at an even greater rate." – Richard Harpham, CEO, Cloudwords
"Marketo and Mintigo share customers such as CA Technologies and Insight Enterprise who have achieved great success engaging their customers with data-driven predictions and recommendations while strengthening the strategic alignment between marketing and sales. Partnering with Marketo as part of the Accelerate Program will democratize the benefits of an AI-enabled intelligent engagement platform for customers of all sizes and industries. We are very excited to partner with Marketo in enabling marketers to succeed in the Engagement Economy." – Jacob Shama, CEO, Co-Founder, Mintigo
"Participating in the LaunchPoint program has been a priority of ours since day one. Marketo is at the forefront of engagement marketing, and we strive to bring the best technology to the most advanced marketers. By strengthening our partnership, we are able to greatly increase the value and ROI of the Marketo Engagement Platform" – Daniel Kushner, CEO, Oktopost.
"In the face of a changing buyer landscape, marketers are looking for new engagement and conversion strategies. Marketo Accelerate will enable more marketers to take full advantage of interactive content to create more personal, dynamic, and engaging experiences for their prospects that will accelerate growth. We're excited to be included among this select group of companies." — Seth Lieberman, CEO, Founder, SnapApp
"We are extremely excited to be among the first companies invited to join Marketo Accelerate. The program gives us the ability to further advance Uberflip's deep Marketo integration, to expand the reach and awareness of Uberflip through co-marketing programs, and to go-to market together. We're confident that partnering with Marketo and it's industry-leading Engagement Platform is the best way to empower forward-thinking marketers to create, manage, and optimize content experiences at every stage of the buyer journey." – Randy Frisch, President, Uberflip