Marketron Appoints Tony Gaughan as SVP of Products and Chief Technology Officer

HAILEY, Idaho, July 28 /PRNewswire/ -- Marketron, the leading provider of business software solutions and services for the media industry, today announced the appointment of Tony Gaughan as Senior Vice President of Products and Chief Technology Officer.  In this role, Tony will lead the company's overall technology direction, product development and provide the solution roadmap focused on delivering innovation, growth and value to media clients.  Tony brings to Marketron over twenty years of experience in product development and executive management and joins the company from serenhipity, a mobile social networking company that he founded.

"Emerging media channels, such as interactive, are creating new revenue opportunities for our clients," said Steve Minisini, CEO, Marketron.  "From leading the most progressive technology development organizations at Oracle to founding serenhipity, Tony's deep and broad experience as well as strong business acumen will guide Marketron in delivering value creation for our clients."

Tony has overseen the development of many successful technology products and solutions throughout his career.  Prior to serenhipity, Tony served as Senior Vice President and Chief Products Officer at SGI, formerly known as Rackable Systems, where he led the company's overall product vision and development.  Tony has also served as Vice President of Products and Services at Satmetrix, a customer experience management software company and Senior Vice President and General Manager of Unicenter at Computer Associates.  For eleven years prior, Tony held positions of increasing responsibility at Oracle including Vice President of EnterpriseOne where he led the integration strategy for bringing together product lines from PeopleSoft and J.D. Edwards and Vice President of CRM where he was responsible for the strategy, development and rollout of Oracle's CRM suite of products.

"Media groups are in the midst of exciting change and Marketron is best positioned to help them take advantage of new and emerging revenue opportunities," said Tony Gaughan, SVP of Products and Chief Technology Officer, Marketron.  "I'm honored and delighted to join Marketron, the media industry's most dominant and innovative provider of business management solutions.  Even more so, I look forward to guiding Marketron through a shifting landscape where innovative solutions will be critical to our media clients' continued success."

About Marketron

Marketron, www.marketron.com, is the leading provider of business software solutions and services for the media industry. Marketron's traffic, sales, digital media, business intelligence and media exchange services drive innovation to create new growth opportunities that deliver maximum value for our clients. Relied on by more than 7,000 media organizations, Marketron solutions are the most widely-used media solutions in the world, managing an estimated fifteen billion dollars of annual advertising revenue. Marketron is an affiliate of Wicks Group of Companies, LLC of New York, which specializes in communications, information and media businesses.

SOURCE Marketron