NEW YORK, May 20, 2014 /PRNewswire/ -- MediaMath CEO Joe Zawadzki will join chief executives from eXelate, 33Across and BlueKai, for the final panel session of the Network Advertising Initiative (NAI) Member Summit 2014 to discuss the key benefits of self-regulation and the role that it has in improving the narrative about responsible third-party companies.
Scheduled for Tuesday, May 20, at 4:30 p.m. ET, the panel will be moderated by NAI President and CEO Marc Groman. The Summit will take place at the Arent Fox Conference Center, 1717 K St NW, Washington, D.C.
The digital ecosystem is a unique industry environment, often requiring third-party technology company CEOs to overcome misperceptions and challenges in the areas of online privacy, cross-device tracking and maintaining a business not solely dependent on cookies. Zawadzki will share insights with the NAI member audience about how MediaMath has approached cross-device targeting while maintaining responsible privacy practices.
From his personal experience at the helm of the company that invented the demand-side platform and continues to push the programmatic media buying envelope, he will engage with Groman and the other CEO panelists in a candid discussion around how he foresees the third-party ecosystem evolving with an influx of growth on top of open-source platform, marketing operating systems.
The NAI Member Summit 2014 is an event for like-minded executives that are NAI members. The event brings together top executives to discuss the most important and hotly debated digital advertising issues.
Based in New York with 12 locations across five continents, MediaMath develops digital marketing technology and offers deep industry expertise, enabling marketers to connect with consumers individually and at scale across the entirety of the world's digital media. MediaMath's TerminalOne Marketing Operating System™ enables marketers to customize their own technology infrastructure and leverage their data and industry data in the planning, execution, optimization and analysis of digital marketing programs, resulting in smarter decisions that grow their business. Powering the operations for thousands of marketers, including those representing 55 percent of the Fortune 100, TerminalOne enables its users to drive transformative business results across the entire digital ecosystem.
Blast PR on behalf of MediaMath