Millions of Consumers Choose The Patient's Guide

The Leading Provider of Cosmetic Dermatology Skin Health Information Online

Jan 25, 2010, 09:30 ET from The Patient’s Guide

COSTA MESA, Calif., Jan. 25 /PRNewswire/ -- According to recent statistics, more than 80% of American internet users regularly search online for health information. When they search for skin health and procedure information, they go to The Patient's Guide.

The Patient's Guide is a family of 25 websites that provide cutting edge and trustworthy information about skin care conditions and cosmetic procedures. Each website focuses on a specific condition, making finding information relevant to the consumer's need easier, faster and more reliable. The Patient's Guide combines leading dermatologist expertise, physician references, consumer feedback and the latest news updates to give consumers detailed information for what they are looking for.  

Recently, top The Patient's Guide websites including www.wrinkles.org, www.stretchmarks.org, www.tattooremoval.net and www.rosaceatreatment.org have risen to top organic search rankings on leading search engines Google, Yahoo! and Bing for some of the most highly searched skin care conditions, including "wrinkles" "stretch marks" "rosacea treatment" and "tattoo removal".

"As a leader in skin care content and physician referrals, we are committed to providing consumers with the best treatment information and physician resources," said Grant Aldrich, Chief Operating Officer of The Patient's Guide.

The Patient's Guide team of experts includes leading physicians in the field of dermatology with collectively more than 150 years of experience. These experts have been the innovators in skin care and cosmetic dermatology technology breakthroughs, including laser hair removal, skin rejuvenation, fat reduction and cellulite treatment.

"Not only is the Patients Guide the single largest referral source for my all laser dermatologic practice, but the patients who do come in are well educated on the procedures they are interested in and ready to be treated," says Dr. Eric Bernstein, Director of Laser Surgery and Cosmetic Dermatology Centers, Clinical Associate Professor of Dermatology at the University of Pennsylvania.  "The Guide serves as an education tool for my patients before they even come in, streamlining and building my practice at the same time. In addition, the practice management component has enabled me to better train my staff for even greater efficiency."

"We are excited by the increasing number of consumers each month who use The Patient's Guide as exactly that – their personal patient guide," said Jasson Gilmore, Chief Executive Office of The Patient's Guide.  "We are creating even more opportunities for consumers to have even more access to skin care health information, in new and category-expanding ways."

About The Patient's Guide

The Patient's Guide's mission is to provide consumers with the most accurate medical information to enable them to make educated decisions about treatment.  Each month over one million visitors go to The Patient's Guide, a family of 25 web publications, each dedicated to a specific condition or treatment. Visitors rely on the information The Patient's Guide provides because the information is written by the field's leading experts.

SOURCE The Patient’s Guide