EAGAN, Minn., April 28 /PRNewswire/ -- For businesses making the move to Session Initiation Protocol (SIP) for multimedia communications, NACR (North American Communications Resource, Inc.) leads the way in providing expert support for implementation of SIP architecture and applications.
As the largest Avaya channel partner, NACR (www.nacr.com) has locations across the country and is a leading provider of end-to-end communications solutions, including VoIP, convergence, mobility, collaboration, unified messaging, and contact centers. The company also offers comprehensive consultative and technical support, including network readiness, design, implementation, and testing services, as well as remote diagnostics and resolution, maintenance, refurbishment, and repairs.
"SIP is the future of technology for everything from voice over IP to video conferencing and streaming multimedia distribution, to instant messaging and presence information — and NACR is in the forefront," according to John Behnken, acting National Vice President of Sales for NACR. "Having invested in training and certifications for our staff, NACR is fully up to speed on the technology and already extending our skills and experience to customers as they adopt SIP for their communications environments."
The benefits of SIP for businesses can typically include reduced costs, improved productivity and customer service, faster speed to market for deploying new applications to users, and interoperability across vendors, for a better return on investment (ROI). But while SIP is being implemented for use in multimedia communications such as voice and video calls over IP, is it still far from being a "plug and play" technology.
"This signaling protocol is still open to interpretation by each vendor, so it requires expertise to put the pieces together successfully," according to Gina Odean, National Convergence Director for NACR. "Our experience in SIP testing and deployment helps ensure that the protocol and related applications are implemented as quickly and smoothly as possible, so our customers can start realizing the benefits as soon as possible."
Since the introduction of the 100% SIP-based Avaya Aura™ platform in 2009, NACR has completed approximately 35 SIP projects, supporting SIP trunking and applications sequencing, as well as a significant number of Session Manager deployments. The company is also starting to develop SIP applications — an exciting prospect both for NACR and for customers who may need applications tailored to specific business needs.
Additionally, NACR has brought SIP technology in house, with an underlying infrastructure that uses Avaya Communication Manager software (R5.2.1) to terminate SIP trunks directly and transfer long distance and 800 traffic to SIP trunks. To date, NACR has converted 15 of its remote branch offices to gateways off Communication Manager at its headquarters location.
NACR also offers customer training to help businesses better understand SIP technology and the potential benefits. The company's comprehensive "Introduction to SIP" course covers all the fundamentals of SIP trunking, including Communication Manager, Session Border Controllers, Session Servers, and Session Manager.
As the largest Avaya channel partner, NACR works closely with Avaya, system integrators, and other strategic partners to integrate the latest hardware, software, and applications into leading-edge solutions for diverse markets, including enterprise, small and mid-size business, government, education, and healthcare. For more information, call 1-888-321-NACR (6227) or go to www.nacr.com.
About NACR
With offices nationwide, NACR (Eagan, MN) is a certified Avaya Platinum BusinessPartner, a seven-time Avaya BusinessPartner of the Year, multiple award winner from industry partners, and the Value Added Solutions Provider of choice for today's leading businesses. NACR delivers proven, scalable, cost-efficient solutions tailored to a customer's business communication needs, in an end-to-end package that includes consultation, design, implementation, and testing. With its strategic partners, including Avaya, NACR provides customers with solutions in VoIP migration, convergence, mobility, unified messaging, and contact centers. For more information, call 1-888-321-NACR (6227) or go to www.nacr.com.
SOURCE NACR
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