NAVTEQ Demonstrates the Value of Location at 2010 Oracle OpenWorld

SAN FRANCISCO, Sept. 16 /PRNewswire/ -- NAVTEQ, the leading global provider of maps, traffic and location data enabling navigation, location-based services and mobile advertising around the world, is featuring a variety of Oracle applications and solutions powered by NAVTEQ® map data at Oracle OpenWorld 2010 in San Francisco, CA, September 19-23, 2010.

NAVTEQ has been providing map data and content for Oracle customers since 2002.  NAVTEQ maps and enhanced content meet the rigorous mapping and location analysis requirements of applications such as Oracle Business Intelligence Enterprise Edition (OBIEE), Oracle Field Service, Oracle Utilities, Oracle Communications, Oracle Content Management, JDeveloper, Oracle Fusion Middleware MapViewer, Oracle eLocation Services, and Oracle Spatial.

At the 2010 Oracle OpenWorld, NAVTEQ will focus on the Oracle Business Intelligence 11g, commonly known as OBIEE.  Oracle Business Intelligence 11g delivers a full range of analysis and reporting capabilities, providing intelligence and analytics from data spanning enterprise sources and applications - empowering the largest communities with complete and relevant insight.

In the booth, Vlamis Software Solutions, Inc., an authorized NAVTEQ Enterprise reseller, will demonstrate how NAVTEQ® map data and content are a key component to Oracle-based Business Intelligence Solutions.  Vlamis Software Solutions, Inc. has specialized in delivering Oracle-based business intelligence, analytics, and data warehousing systems for more than 18 years.

"With the launch of Oracle Business Intelligence 11g, creating visually-attractive and functional maps with geographic drill-down, color coding, and spatial analysis as a pre-integrated component has never been easier," stated Dan Vlamis, president, Vlamis Software Solutions.  "The bundling of the NAVTEQ® map delivered in Oracle Data Format along with Oracle-based Business Intelligence solutions provides our customers with a set of industry-leading data and tools to give them a competitive edge."

Also in the NAVTEQ booth, Johnston McLamb will show examples of how their customers use NAVTEQ map data and location content to provide visual business intelligence solutions using Oracle.  Johnston McLamb delivers Oracle-based solutions and services that focus on return on investment using visual business intelligence, geospatial solutions, and facilities management support.  As an authorized NAVTEQ Enterprise reseller, Johnston McLamb includes NAVTEQ map data and content as a key component to these solutions and services.

"Johnston McLamb creates geospatial solutions that quickly and effectively enable executives and analysts to understand how their key performance indicators relate to geography," said Wendy Henry, Vice President and Chief Operating Officer of Johnston McLamb.  "Including NAVTEQ® map data and content in our Oracle-based solutions means our customers have the best data available to use as the basis for making important business decisions."

"We are embarking on an exciting frontier, where corporations are now enabled with the tools and solutions to support better business decision-making. Accurate, high-quality digital map data is critical for businesses to understand their customers and key performance indicators as they relate to location," commented Roy Kolstad, vice president, Enterprise Americas, NAVTEQ.  "At the 2010 Oracle OpenWorld, we are excited to demonstrate how NAVTEQ delivers digital map data to turn-key Oracle solutions as part of our strategy to help businesses uncover the hidden value of location."

About NAVTEQ

NAVTEQ is the leading global provider of maps, traffic and location data (digital location content) enabling navigation, location-based services and mobile advertising around the world.  NAVTEQ was founded in 1985 and now supplies comprehensive digital location content to power automotive navigation systems, portable and wireless devices, Internet-based mapping applications and government and business solutions.  The Chicago-based company is celebrating its 25th anniversary in 2010, proudly supported by approximately 5,000 employees located in 211 offices in 48 countries.

NAVTEQ is a trademark in the U.S. and other countries. All rights reserved.

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SOURCE NAVTEQ