New Film from Trilogy® by Shea Homes® Disrupts the Stereotypes of Life after 55
Live Happier® Film is Designed to Break the Mold of What Resort Lifestyle Really Means
SCOTTSDALE, Ariz., Feb. 12, 2019 /PRNewswire/ -- Trilogy® by Shea Homes®, a national leading 55+ and resort lifestyle community brand, is premiering its all-new Live Happier® film designed to showcase the real lives of their actual homeowners. The two-minute film aims to debunk the perceptions and break the stereotypes of what entering the next stage of life, often considered the third act, is really like.
Sharing unfiltered real-life moments of Trilogy's 55 and over residents, the film's message is to show viewers how they could live life in a different kind of resort-style community. In an age where brands need to represent themselves more honestly and authentically than ever before, the film shows only real homeowners at play, out exploring nature, traveling together, sharing love with families and making new friends who are celebrating this new chapter together.
As a premier brand in their industry space, Trilogy communities are intentionally designed to encourage and galvanize authentic connections among its residents through its resort clubs that not only break the mold with feature rich amenities but are on the forefront of trend-based programming. Homeowners have full access to community events and experiences exclusive to Trilogy residents locally as well as nationally. Currently, the Trilogy portfolio includes 13 resort clubs that execute over 950 social happenings, excursions and unique lifestyle events per week across the country.
Tapping into the impact moving to Trilogy has had on homeowners, Live Happier urges its audience to not waste another minute not living an enriched life.
"We spend a lot of time talking with our homeowners and are continually awestruck by the personal satisfaction and deeper happiness they report experiencing once they've moved into one of our communities," said Jeff McQueen, President of Trilogy by Shea Homes. "There is really no other way to show people the immense transformation living at one our communities can have than to have our actual homeowners share real life moments. It's easy to state why we design our 55+ communities and ones that have all-ages components the way we do, but far more effective for people to see our residents live their stories firsthand."
Trilogy's unmatched lifestyle is not delivered by HOA or volunteer staff but by hospitality-trained teams, a significant differential to others in the industry. This unconventional approach allows endless opportunities for Members to enrich their lives, explore undiscovered interests and connect with a spirited culture that extends across the clubs nationwide.
At each Trilogy community, resort clubs showcase the indigenous charm and character of their surrounding areas, while providing homeowners with a true resort-caliber lifestyle. Trilogy clubs can include but are not limited to amenities such as hiking trails, culinary studios, championship golf, pickleball and sport courts, full-service day spas, high-tech fitness facilities with personal training, resort pools, and working art studios.
At the heartbeat of every club are Trilogy's signature restaurants, led by Executive Chefs across the country. Each Executive Chef has extensive experience in leading progressive culinary establishments prior to spearheading food and beverage programs at Trilogy. Restaurants are thoughtfully designed to bring residents and guests together, serving as the social hub for each club.
For more information on Shea Homes' Trilogy active lifestyle communities across the nation, visit SheaHomes.com/Trilogy.
About Trilogy® by Shea Homes
Shea Homes currently has 14 Trilogy® 55+ and all ages resort lifestyle communities across Arizona, California, Washington, Nevada, North Carolina, Virginia and Florida, having developed a total over twenty 55+ and Resort Lifestyle master plans since the division's inception in 1999. Each Trilogy community is designed to embrace its natural surroundings and provide a variety of experiences which may include signature restaurants, golf, movement and fitness studios, day spas, pools, culinary classes, hiking trails, sports courts and more. Trilogy® by Shea Homes® has been named America's Most Trusted® Active Adult Resort Home Builder in the proprietary Lifestory Research study for years 2013-2019. Your experiences may vary. Visit www.lifestoryresearch.com.
For more information about Trilogy communities, visit SheaHomes.com/Trilogy.
SOURCE Shea Homes
Share this article