New Minwax® Ultimate Floor Finish Professional Formula Gives Consumers the Same Advanced Technology the Pros Use

UPPER SADDLE RIVER, N.J., March 12, 2014 /PRNewswire/ -- Minwax®, the wood care company that has helped consumers bring out the beauty of wood in their homes for over 100 years, introduces Minwax® Ultimate Floor Finish, bringing professional floor technology directly to the do-it-yourselfer.

Minwax® Ultimate Floor Finish is a technologically advanced topcoat for floors that provides a crystal clear finish with superior durability. The self-crosslinking technology ensures a tough floor finish, like that of traditional polyurethane, without ambering or the need to sand between coats. The product dries quickly, so floors can be recoated in only two hours. You can complete your floor finishing project in just one day!

The new product works well over Minwax® Wood Finish™ Stain, bare wood or existing polyurethane finishes. Lower in odor than traditional solvent-based polyurethanes, it cleans up easily with soap and water.

"We're excited about bringing consumers the same technology available to professional finishers, and the ability to complete a floor finishing project with beautiful results in just one day," notes Jacquelyn Ferrara, director of marketing, Minwax®.

For more than 100 years, Minwax® has been a leading brand of high-quality wood finishing and wood care products. From wood stains to clear protective finishes, plus solutions for wood preparation, maintenance, cleaning and repair, Minwax® products are requested by the Do-It-Yourself consumer, seasoned woodworkers, and professional contractors. Headquartered in Upper Saddle River, NJ, with a manufacturing facility in Flora, IL, Minwax® is part of Sherwin-Williams Wood Care Products.  

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SOURCE Minwax