NEW YORK, July 27, 2015 /PRNewswire/ -- New York Daily News announced today the launch of Daily News Autos, which will serve as a nationwide digital resource for in-market car shoppers and auto enthusiasts alike. Along with delivering trusted reviews, research, car buying guides, and breaking news, Daily News Autos has a simple and easy-to-use interface, allowing consumers to quickly find the best value on the most-purchased vehicles.
In conjunction with the site launch, Daily News Autos announces a strategic partnership with Jumpstart Automotive Group to leverage deep relationships with automotive clients to bring high-quality advertising to the site. The partnership brings together the site's unique editorial perspective with the leader in digital automotive marketing and advertising.
"Automotive consumers have an increasing number of options when researching auto purchases and we believe that unlike dedicated enthusiast or car shopping sites, Daily News Autos has the flexibility and expertise to do both quite well," said New York Daily News Chief Executive Officer, Bill Holiber. "Our partnership with Jumpstart Automotive Group will allow advertisers to maximize their reach within the profitable automotive consumer market."
"New York Daily News has been very successful capturing readers' attention with engaging, timely editorial. We're excited to see them continue this momentum with a new site that will help consumers through the car buying process and entertain and educate automotive shoppers," said Jumpstart Chief Executive Officer, Nick Matarazzo.
About Daily News Autos:
Daily News Autos reaches 600,000 monthly unique visitors with its engaging, easy-to-use interface. With original reviews, industry news, unique features, and car shopping guides, Daily News Autos combines the best of both enthusiast and consumer publications, appealing to casual car shoppers and diehard automotive fans alike. The Daily News Autos editorial team is both bicoastal and global and have contributed to every major auto publication in the U.S.
About New York Daily News:
With 2 million readers in New York, and 42 million national unique visitors online each month, New York Daily News is the most widely read tabloid in the city and one of America's fastest-growing websites. Covering breaking news, politics, sports, entertainment, celebrity, lifestyle, opinion, business, automotive, and health, New York Daily News delivers up-to-the-minute reporting, rich photography and compelling video to readers of its print newspaper, industry-leading website, tablet apps, and iPhone, Blackberry and Android e-editions.
The New York Daily News has won 10 Pulitzer Prize Awards for excellence in journalism. In 2013, it was awarded four New York State Associated Press Association awards and took the Associated Press Sports Editors awards' "Triple Crown" as well as first place in the Investigative category across all circulation categories. In addition to its news operations, New York Daily News runs Daily News Digital Solutions and the Innovation Lab startup incubator.
Jumpstart Automotive Group, a division of Hearst Magazines, offers high-impact and performance-driven marketing and advertising solutions that achieve optimum results. Jumpstart is an industry thought leader known for its True Market Impact™ brand reports and in-depth shopping trend insights. Exclusively representing automotive digital publishers, Jumpstart reaches consumers at all stages of consideration and provides in-market scale. Connect at Jumpstart Twitter and Facebook
Jumpstart is: Car and Driver, U.S. News Best Cars, NADAguides, J.D. Power Autos, Autobytel, Daily News Autos, CarGurus, LeftLane, CarSoup, and CarBuzz.
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SOURCE New York Daily News