NIRI San Diego Presents: Marketing to Investors Abroad

SAN DIEGO, May 6, 2011 /PRNewswire/ -- The San Diego chapter of the National Investor Relations Institute (NIRI San Diego) announced today its May meeting: "Marketing to Investors Abroad."  In addition to investor relations professionals, this event will be of interest to CEOs, CFOs, and others involved in corporate outreach.

International interest in US equities has surged in the past 18 months, with newly created Asian funds leading the trend.  Expand your investor marketing tool kit with this informative program on marketing to investors outside the U.S., including sovereign wealth funds.  

Learn the answers to these questions, and more:

• Why market to investors outside the U.S.?
• Which companies are successfully marketing abroad and how has the profile changed in the past few years?
• Who are the key investors in U.S. equities in Europe and Asia?
• What is the best way to approach marketing abroad?  
• What are best practices and pitfalls?
• How should management time be prioritized?
• Is it necessary to have a C-level speaker?  How can success be measured given varied or non-existent ownership reporting requirements?

Speakers for this event include Jennifer Bishko, Director of Corporate Marketing, Deutsche Bank, and Lance Spacek, Managing Director, Global Head of Corporate Marketing, Deutsche Bank, as well as a local Investor Relations Officer with first-hand knowledge of the international marketing experience.  

The event will take place on Thursday, May 19, from 5:30-8:00 p.m. at the offices of Websense, 10240 Sorrento Valley Road, San Diego. A networking reception will begin at 5:00 p.m., followed by the presentation from 5:30 to 8:00 p.m. The cost is $50 for NIRI members and $65 for non-members; please register by email at [email protected]. The cost for on-site for walk-ins is $55 for NIRI members and $70 for non-members.  

About NIRI

Founded in 1969, the National Investor Relations Institute (NIRI) is a professional association of corporate officers and investor relations consultants responsible for communication among corporate management, the investing public and the financial community.  Professionals from related fields such as finance, corporate law, corporate communications, and public relations are invited to attend NIRI San Diego meetings and to join the chapter as members.  Information about upcoming programs can be found on the chapter's website at www.nirisandiego.org.  

For additional information, please contact any of the NIRI San Diego Chapter Board Members:

John Stoepler, President and Director- [email protected]
Marcy Graham, Vice President and Director- [email protected]
Cindy McGee, Secretary and Director- [email protected]
Kendra Berger, Treasurer and Director- [email protected]
Kate Patterson, Membership Co-Chair & Director- [email protected]
Gwen Rosenberg, Communications Co-Chair & Director- [email protected]
Jane Booth, Program Co- Chair & Director- [email protected]
Kirsten Garvin, Program Co- Chair & Director- [email protected]

SOURCE NIRI San Diego