NISSIN BRINGS THE HEAT WITH THE LAUNCH OF BOLD, SPICY GEKI NOODLES

GARDENA, Calif., Oct. 9, 2025 /PRNewswire/ -- Watch out, Nissin is coming in hot. With the release of its bold new Geki line of ramen noodles, the company is waking up taste buds and kicking senses into high gear with intense spiciness and craveable flavors.

The new Geki line includes two new flavors in a range of spice levels to suit your taste buds: Spicy Carbonara Chicken and Spicy Hot Chicken. Geki translates to "intense" or "extreme" in Japanese, and these new flavors live up to that name by delivering a unique spicy noodle experience with every bite.

The Geki line also features brand new signature wavy noodles – a completely innovative shape unlike any Nissin product previously launched. The two flavor options showcase these distinctive wavy noodles paired with high-quality ingredients and no added MSG – bringing just the right level of spice to match your craving at an affordable price:

• SPICY CARBONARA CHICKEN – Prepare your bowl (and yourself) for a combination of rich, creamy sauce and a balanced, spicy kick to completely transport your taste buds. As our new wavy noodle style holds every last drop of creamy sauce, you'll enjoy a pleasant fusion of chicken flavor and heat.   
   
• SPICY HOT CHICKEN – Do you see "spicy" and think "challenge accepted?" Then step right up to our new Spicy Hot Chicken noodles, which are tailor made for spice seekers and heat lovers. These
  new even spicier noodles come packed with enough heat to activate your senses but won't sear your taste buds to the point where you can't ask for seconds. Because you'll probably want seconds.  
  

It's time to embrace a bold new way to enjoy Nissin noodles, because the era of Geki is here, and it's not going to be cooling down any time soon. Geki noodles are now available in packs of five for just $6.49 at select retailers nationwide, including Kroger and Albertsons.

"Ramen fans love bold, intense flavors," said Senior Vice President of Marketing, Priscila Stanton. "With Geki, we're turning up the heat while staying true to Nissin's commitment to quality and accessibility. These new flavors offer a range of spice levels to suit every taste—delivering an exciting, bold noodle experience without the premium price tag."    

For more information, visit NissinFoods.com  

About Nissin Foods:
Nissin Foods was established in 1958 by Momofuku Ando, who invented the first instant ramen noodle in Japan inspired by his belief that" peace will come to the world when there is enough food." In 1972, Nissin Foods USA opened its first plant in Gardena, California, introducing ramen noodles to American consumers. In 1971, CUP NOODLE was launched in Japan, and then debuted as Cup Noodles in the U.S. in 1973, revolutionizing the industry by creating a product that could package, prepare, and serve noodles all in one. For over 65 years, Nissin Foods has created delicious and convenient Asian-inspired meals at an affordable value. Nissin Foods USA develops and markets a variety of products including Cup Noodles®, Top Ramen®, Top Ramen® Bowl, Cup Noodles® Stir Fry®, Cup Noodles® Stir Fry® Rice With Noodles, Chow Mein, Hot & Spicy Bowl, Hot & Spicy FIRE WOK and GEKI™. The company corporate philosophy inspires commitment to taste, convenience, and quality. Visit NissinFoods.com for more information.

CONTACT: Alex Mena
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SOURCE Nissin Foods