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Nokia lleva al Times Square a una parada con la última tecnología CGI


News provided by

Nokia

Apr 09, 2012, 07:20 ET

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NUEVA YORK, April 9, 2012 /PRNewswire/ --

- Nokia lleva al Times Square a una parada con la última tecnología CGI y la actuación de Nicki Minaj

Nokia ha llevado al Times Square hasta una parada el viernes al tiempo que 30.000 personas fueron testigos de una de las mayores ocupaciones electrónicas del icónico marco de Nueva York para el lanzamiento del Nokia Lumia 900. Utilizando la última tecnología CGI, el equipo que hay detrás del enorme éxito de Hollywood de i-Robot, creó una de las mayores pantallas mundiales LED.

(Foto: http://photos.prnewswire.com/prnh/20120408/NY83861)

Nokia tomó el control de nueve de las famosas pantallas de la plaza para asegurarse de que la multitud estaba inmersa en la luz y música desde cualquier dirección.

El show luminoso contó con la presentación de la súper estrella internacional Nicki Minaj, que cantó una combinación de temas de su nuevo disco, Pink Friday: Roman Reloaded.

Decenas de los principales artistas visuales del mundo trabajaron durante más de 5.000 horas, día y noche, durante más de tres semanas, para crear los cientos de efectos de dejar con la boca abierta utilizados en las grandes pantallas.

Todas las pantallas electrónicas estuvieron controladas desde un servidor móvil que se alimentó por medio de ocho millas de cable dispersadas por cuatro bloques cuadrados de la ciudad.

Combinando a auténticos bailarines con gráficos generados por ordenador de 200 pies de altura, un edificio de la plaza se convirtió en una entidad vida con respiración. Parecía que estaba relleno de agua y que después se "derritió" frente a la multitud.

El evento visual único para lanzar el Nokia Lumia 900 en Norteamérica, fue coreografiado para una combinación exclusiva de Nokia Lumia del éxito de Minaj, 'Starships', representado en vivo por el DJ y productor Doorly.

Si desea ver el impresionante show de iluminación de Nueva York visite http://www.youtube.com/nokia

El Nokia Lumia 900 estará disponible exclusivamente en Norteamérica a través de AT&T a partir del 8 de abril de 99,99 dólares. Con la velocidad y destacado diseño de 4G LTE, el Nokia Lumia 900 permite a los clientes acceder a su e-mail, música y medios sociales rápidamente.

Nokia es un líder global en comunicaciones móviles. Cada día, más de 1.300 millones de personas utilizan su Nokia para capturar y compartir experiencias, acceder a la información, encontrar su camino o simplemente hablar con otros. Las innovaciones tecnológicas y de diseño de Nokia han hecho que su marca sea una de las más reconocidas en todo el mundo. 

Si desea más información visite http://www.nokia.com/about-nokia

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