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Nova Pesquisa de Pulso Global sobre Confiança da YPO revela que jovens líderes empresariais consideram a confiança como crítica, mas não têm planos sobre como gerar confiança com os funcionários
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Cerca de 3.000 executivos chefes de 115 países opinaram sobre este tópico essencial para os negócios

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Jan 13, 2020, 22:01 ET

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NOVA YORK, 14 de janeiro de 2020 /PRNewswire/ -- A YPO, a comunidade de liderança global para mais de 28.000 executivos chefes em 135 países, conduziu uma pesquisa entre seus membros destinada a fornecer a perspectiva do executivo chefe sobre a importância da confiança dos grupos de interesse, até que ponto está tomando medidas e tendo sucesso na construção de culturas de confiança dentro de suas organizações, e suas visões sobre o papel do impacto social na construção de confiança com os grupos de interesse.

A Pesquisa de Pulso Global sobre Confiança (Global Pulse Survey on Trust) de 2020 da YPO, conduzida de 1 a 18 de novembro de 2019 com 2.960 participantes, descobriu que este é um assunto chave para os líderes empresariais de todo o mundo, mas há lacunas significativas entre os pensamentos e as ações dos líderes empresariais. As principais descobertas incluem:

  • 96 por cento dos executivos chefes classificam a construção e manutenção da confiança com os grupos de interesse como uma alta prioridade, com perto da metade (42 por cento) informando que a importância da construção da confiança com grupos de interesse cresceu nos últimos cinco anos.
  • Somente 40 por cento dos executivos chefes consideram fácil construir confiança com os funcionários, e consideram muito mais desafiador fazer o mesmo com seus clientes (36 por cento).
  • Apesar de a maioria dos líderes globais de negócios concordar que este é um assunto de alta prioridade em torno do qual percebem uma crescente urgência, mais de 60 por cento ainda têm que medir a confiança dos funcionários dentro de suas empresas e somente um terço (34 por cento) já definiram planos específicos dentro de suas empresas para a construção/manutenção da confiança dos funcionários.
  • A maioria dos executivos chefes entende a importância de suas funções, com 89 por cento concordando que eles, como líderes de negócios, estão sob pressão para incorporar os valores de suas organizações através de suas ações.
  • 77 por cento dos líderes empresariais concordam que estão sob pressão para liderarem a mudança, em vez de aguardar pela imposição governamental.
  • A maioria dos líderes empresariais (71 por cento) concorda que suas empresas podem ter um impacto social positivo; menos líderes empresariais concordam que agir em relação às questões sociais melhora a confiança dos funcionários (56 por cento) ou a confiança pública (57 por cento).

A metodologia da Pesquisa de Pulso Global sobre Confiança de 2020 da YPO:

A Pesquisa de Pulso Global sobre Confiança de 2020 foi conduzida pela YPO de 1 a 18 de novembro de 2019 através de um questionário on-line. Um total de 2.960 membros da YPO respondeu a pesquisa. A amostra incluiu membros de 115 países. A margem de erro da amostra é de mais ou menos 1.84 ponto percentual a um nível de confiança de 95 por cento.

Sobre a YPO: 

A YPO é a comunidade de liderança global de mais de 28.000 executivos chefes em 135 países que são impulsionados pela opinião de que o mundo precisa de melhores líderes. Cada um de nossos membros alcançou sucesso significativo na liderança ainda jovem. Juntos, eles lideram empresas e organizações contribuindo com US$ 9 trilhões de receita anual. Os membros da YPO inspiram e apoiam uns aos outros através de aprendizagem mútua e experiências excepcionais em uma comunidade inclusiva de compartilhamento aberto e confiança. Para mais informações, visite o endereço ‪ypo.org.

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