Nu Skin Begins International Roll-out of New ageLOC® Anti-aging Products

PROVO, Utah, Jan. 18, 2012 /PRNewswire/ -- Following record-breaking pre-sales in connection with the company's fourth quarter 2011 global convention, Nu Skin Enterprises, Inc. (NYSE: NUS), announces the official launch of its new ageLOC anti-aging products: the ageLOC® Galvanic Body Spa™, an advanced skin treatment system that is paired with the new ageLOC® Body Shaping Gel and ageLOC® Dermatic Effects® Body Contouring Lotion; and ageLOC® R2 (R-squared), a nutritional supplement system designed to renew and recharge the body.

The company's U.S., European and South Pacific markets begin the rollout this month with the introduction of the ageLOC Galvanic Body Spa system, while Japan and Korea are both launching ageLOC R2 (R-squared). The products will continue to roll out in additional markets with ageLOC R2 (R-squared) set to launch in the company's Greater China and Southeast Asia markets later this year.

"We are proud to present the latest in ageLOC innovation to our customers and distributors as we continue to solidify our position as a global leader in the anti-aging industry," said Truman Hunt, president and chief executive officer of Nu Skin. "As we launch these new ageLOC products in the United States, Japan, Korea, Europe and South Pacific this month, we continue to see great consumer demand for the ageLOC Galvanic Body Spa and ageLOC R2 (R-squared) and expect the momentum to continue to build through the year."

Both the ageLOC Galvanic Body Spa system and ageLOC R2 (R-squared) were developed utilizing Nu Skin's proprietary ageLOC science that enables the company to identify unique groups of genes specific to the aging process, called Youth Gene Clusters (YGC), and then target and reset them to more youthful patterns of activity. Previous products born out of Nu Skin's exclusive ageLOC science include the ageLOC Galvanic Spa and Gels for the face and the Nu Skin ageLOC® Transformation daily skin care system. The ageLOC super class of anti-aging products has proven to be a tremendous success for Nu Skin, generating sales of more than $700 million over the past three years.

"Our ageLOC scientific approach has brought us to this moment where we can offer people the ageLOC super class of anti-aging products, and our sales are just more proof of how effective people find these products," said Joe Chang, Ph.D., Nu Skin chief scientific officer. "What's more, we believe we have yet to even scratch the surface on what ageLOC is truly capable of in terms of anti-aging science. While we celebrate the introduction of these products, and our recent acquisition of LifeGen Technologies and their more than thirty years of anti-aging genetic research, we are also greatly looking forward to the innovation that lies ahead."

About ageLOC Galvanic Body Spa

Building off ageLOC Galvanic Spa's success, the all-new ageLOC Galvanic Body Spa system captures the power of the Galvanic Spa by offering those looking for more youthful skin the opportunity to experience a spa treatment in the comfort of their own home. Ergonomically designed for ease-of-use, the new ageLOC Galvanic Body Spa with patented pulsating technology when used with ageLOC Body Shaping Gel and ageLOC Dermatic Effects is designed to diminish the appearance of fat and cellulite to provide a slimmer, more toned appearance on the arms, abdomen, buttocks and thighs. In a clinical study of ageLOC Galvanic Body Spa system users, more than 96 percent showed improvement in the appearance of their thighs, while 85 percent of subjects showed an improvement in the arms and abdomen resulting in a slimmer, smoother and firmer appearance.

The patented design of the ageLOC Galvanic Body Spa effectively delivers 10 times more key ageLOC ingredients to the skin and provides the body with a smooth, contoured appearance.

About ageLOC R2 (R-squared)

On the nutritional front, the new ageLOC R2 (R-squared) addresses the loss of youthful energy we all face as our bodies age. By using a system of two separate dietary supplements – called Night and Day – ageLOC R2 (R-squared) has been specifically designed to purify and restore cells during sleep, and kick start cells in the morning, helping users feel recharged for the rest of the day.

About Nu Skin Enterprises, Inc.

Nu Skin Enterprises, Inc. demonstrates its tradition of innovation through its comprehensive anti-aging product portfolio, independent business opportunity and corporate social responsibility initiatives. The company's scientific leadership in both skin care and nutrition has established Nu Skin as a premier anti-aging company, evidenced in its unique ageLOC® science that addresses aging at its source. The company's anti-aging products feature the new ageLOC suite of products including the ageLOC R2 (R-squared) nutritional supplement, ageLOC Galvanic Spa System and ageLOC Galvanic Body Spa™, as well as the ageLOC® Transformation daily skin care system. A global direct selling company, Nu Skin operates in 52 markets worldwide and has more than 830,000 independent distributors. Nu Skin is traded on the New York Stock Exchange under the symbol "NUS." More information is available at http://www.nuskin.com.

Please note: This press release contains forward-looking statements within the meaning of Section 21E of the Securities Exchange Act of 1934 that represent the company's current expectations and beliefs regarding the company's launch of new products and development of future products and the company's other plans and strategies. These forward-looking statements are based on current information and expectations, and are subject to risks and uncertainties discussed in company filings with the U.S. Securities and Exchange Commission, which could cause the company's actual results to differ materially from expected results. The company undertakes no obligation to publicly update any forward-looking statement contained in this press release, whether as a result of new information, future developments or otherwise, except as may be required by law.

SOURCE Nu Skin Enterprises, Inc.