Nutella® Celebrates Pancake Tuesday With Free Samples Of Nutella Via Send Me A Sample And A New Recipe Collection Featuring Pancake Animals With Nutella® Hazelnut Spread

PARSIPPANY, N.J., March 5, 2019 /PRNewswire/ -- Today Nutella®, The Original Hazelnut Spread, is making breakfast special with the brand's new Pancake Animals with Nutella® Hazelnut Spread Recipe Collection. Debuting in honor of Pancake Tuesday, the socially shareable pancake collection comes with a delicious serving of Nutella that brings each animal to life and creates special moments for the whole family to share. The adorable set of animal-themed pancakes encourages creativity at the breakfast table and includes Bee-atrix, Buddy Bear, Cate the Caterpillar, C(rawr)ford the Lion, (Flap) Jack the Fox, Maury the Monkey, Sea-Sea the Fish and Snappy Snake.

"This Pancake Tuesday, we're excited to celebrate Nutella and pancakes as the perfect breakfast pairing with the unveiling of our new Pancake Animals with Nutella Hazelnut Spread Recipe Collection," said Todd Midura, Vice President of Marketing at Nutella® North America, Ferrero. "By teaming up with the groundbreaking Send Me A Sample technology, we can't wait to introduce even more families to the fun and magic that Nutella brings to the breakfast table."  

To help celebrate Pancake Tuesday, brand fans can request a free Nutella sample through Send Me A Sample (SMAS), one of the world's most popular voice-based technologies on Amazon and Google Assistant. Nutella is among the first U.S. brands to offer the groundbreaking service, which enables consumers to have free product samples sent straight to their doors. To receive a free sample, once a consumer registers with SMAS, consumers only need to ask a voice-assistant to "send me a sample of Nutella." Additional program details are available at SendMeASample.com, and free samples are available starting today, while supplies last.  

Start your family mornings on a positive note with Nutella Hazelnut Spread Recipe Collection by visiting Nutella.com, as well as Nutella's Facebook, Twitter, Pinterest and Instagram pages.

About Nutella
Nutella®, The Original Hazelnut Spread, was created in 1964 thanks to Mr. Michele Ferrero; it was based on the recipe for Giandujot developed in 1946 by his father, Pietro Ferrero – confectioner and founder of Ferrero – in Italy's Piedmont area. Today, the popular hazelnut spread with cocoa is available in over 170 countries worldwide.

About Ferrero
Founded as a family business in Alba, Italy in 1946, Ferrero is the third-largest confectionery company in the world, with distribution in over 170 countries, and a workforce of more than 30,000 people across 55 countries. Ferrero entered the U.S. market in 1969 with Tic Tac® mints, which have become an icon in the breath mint market. Ferrero subsequently introduced Ferrero Rocher® fine hazelnut chocolates, Nutella® The Original Hazelnut Spread® and Kinder Joy® to the U.S. market. Ferrero is the third-largest confectionery company in the U.S. For more information, follow us at @FerreroUSA.

CONTACT 
Golin
Abigail Maxwell
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212.373.6026

SOURCE Nutella

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