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O objetivo da MediaTek é melhorar sua penetração no mercado global
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Transformar-se na parceira estratégica mais confiável oferecendo soluções móveis totais com alta confiabilidade e desempenho


News provided by

MediaTek Inc.

Dec 14, 2010, 11:31 ET

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HSINCHU, Taiwan, 14 de dezembro de 2010 /PRNewswire/ -- A MediaTek Inc., uma companhia líder de semicondutores fabless (sem atividades de fabricação) para soluções de comunicações sem fio e de multimídia digital anunciou hoje que irá co-patrocinar, juntamente com a associação CMAI, a "India-China Sourcing Mobile Fair 2010 (Feira de Abastecimento de Aparelhos Móveis da Índia-China de 2010)", em Nova Deli de 15 a 16 de dezembro. A MediaTek irá demonstrar suas mais recentes tecnologias de comunicação e soluções inovadoras de telefone inteligente, 3G e multimídia.

Conforme uma recente pesquisa da Gartner, os principais fabricantes de telefones celulares consideram a Índia como um investimento muito atraente porque a projeção é de que o país deverá ter o crescimento mais rápido de usuários de telefones celulares de todo o mundo – 660 milhões de usuários de telefones celulares na Índia até o final de 2010. Como co-organizadora exclusiva do evento, a MediaTek irá enfatizar, não somente seu forte compromisso para com o mercado indiano, mas também sua posição de liderança acumulada através do esforço contínuo para fornecer os melhores serviços e soluções de plataformas sem fio para os clientes locais. A MediaTek irá apresentar uma série de telefones celulares baseados no mais recente chip único da MediaTek – MT6253 e uma plataforma Android personalizada para o mercado da Índia, a qual apresenta diversos aplicativos extremamente populares, incluindo jogos on-line tais como  Acorn Mafia, Mini Map e Navigation.

A MediaTek se esforça para fornecer soluções móveis altamente integradas e de altíssimo desempenho com o mais baixo consumo de energia para os clientes em todo o mundo. Concentrada em algumas das principais métricas de testes preferidas pelos usuários dos telefones celulares, tais como qualidade de comunicação, consumo de energia e recepção sem fio, a MediaTek investe enormes recursos de P&D em seu "Programa de Produto de Qualidade", almejando atingir um desempenho de classe mundial desde 2006. Para melhorar ainda mais o programa, a MediaTek estabeleceu seis laboratórios líderes da indústria em todo o mundo para os testes de antenas. A companhia também estabeleceu laboratórios de primeira classe de SAR (Specific Absorption Rate – Taxa Específica de Absorção) e HAC (Hearing Aids Compatibility – Compatibilidade com Aparelhos Auditivos) os quais podem medir a regulação da radiação dos telefones celulares na saúde humana ou o efeito nos aparelhos auditivos – tal forte iniciativa em gastar esforços extensivos de P&D e de se concentrar na alta qualidade é bastante exclusiva na indústria de design de Circuitos Integrados. Até agora, mais de uma centena de clientes da MediaTek se uniram ao Programa e os itens de teste se expandiram de três para nove. Mais de mil projetos foram completados em 2010. Todos estes esforços representam a determinação da MediaTek de oferecer produtos de alto desempenho e qualidade para enriquecer a experiência dos usuários de telefones celulares.  

Além de almejar a melhoria de sua penetração no mercado global, a tecnologia e inovação dos produtos da MediaTek também receberam muito reconhecimento e prêmios da mídia e de instituições de todo o mundo. Em 2010, a MediaTek foi classificada como uma das 10 principais entre as 200 companhias mais admiradas da Ásia pelo "The Wall Street Journal" e classificada como a 12a. entre as 100 Principais Companhias de Alta Tecnologia pela "Bloomberg Business Week". Além disso, seu chip móvel exclusivo e altamente integrado MT6253 foi homenageado com o prêmio de inovação EDN. Em 2010 a MediaTek teve também cinco publicações na distinta International Solid State Circuits Conference (Conferência Internacional de Circuitos de Estado Sólido) – o mais alto registro da indústria de semicondutores de Taiwan. A MediaTek tem também sido homenageada com o prêmio "Excelência em Responsabilidade Social Corporativa – 50 Principais Companhias" todos os anos desde 2007 pela prestigiosa Common Wealth Magazine de Taiwan.

O Sr. PH Lu, Vice-Presidente Corporativo da MediaTek declarou, "Devido ao alto nível de reconhecimento, apoio e confiança da tecnologia da MediaTek, o Programa de Produto de Qualidade da MediaTek foi implementado com sucesso e bem adotado por fabricantes de telefones celulares de todo o mundo. Como a melhor parceira estratégica, a MediaTek irá fornecer de forma contínua soluções inovadoras com alto desempenho e confiabilidade em um esforço para levar uma rica experiência de multimídia aos usuários de telefones celulares".

Sobre a MediaTek Inc.

A MediaTek Inc. é uma companhia líder de semicondutores fabless (sem atividades de fabricação) para soluções de comunicações sem fio e multimídia digital. A companhia é uma líder do mercado e pioneira  em soluções de sistemas SOC de ponta para comunicações sem fio, TV de alta definição, armazenamento ótico, produtos de DVD e Blu-ray. Fundada em 1997 e listada na Bolsa de Valores de Taiwan sob o código "2454", a MediaTek tem sua sede em Taiwan e possui subsidiárias de vendas e pesquisa na China Continental, Cingapura, Índia, E.U.A., Japão, Coréia, Dinamarca e Inglaterra. Para mais informações, visite o Web Site da MediaTek no endereço www.mediatek.com.

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FONTE MediaTek Inc.

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