Ogilvy's Young Professional Network Launches the Millennials In Marketing Summit
Event Unites Top Millennial Marketing Practitioners and Champions their Contributions to the Global Workforce
NEW YORK, May 12, 2016 /PRNewswire/ -- Ogilvy & Mather (O&M) is launching the Millennials in Marketing Summit through its Young Professional Network today. The event brings together young leaders and marketing practitioners across media, technology, fashion, health and wellness to showcase how Millennials are advancing business at legacy companies and start-ups.
John Seifert, Global CEO, Ogilvy & Mather, "As a part of our commitment to training the next generation of marketing professionals, I am thrilled that Ogilvy is launching The Millennials in Marketing Summit in our global headquarters. David Ogilvy wrote that 'Ogilvy & Mather is the teaching hospital of the advertising world...We look after clients and we teach young advertising people.' I am proud that the Ogilvy Young Professional Network applies David's principle to 2016 through the development of a Summit that proudly asserts the role Millennials play in driving commerce."
The summit will kick off with an interactive keynote by Jake Silverstein, Editor in Chief of NYT Magazine, Sydney Levin, Executive Producer of T Brand Studio and Sebastian Tomich, SVP of The New York Times about virtual reality's transformative influence on storytelling. Executives from Food & Wine, Spoon University, Daybreaker, Aromaflage and Thinx will discuss the Millennial impact on health and wellness, and additional speakers from TechDraft, IBM, The Estée Lauder Companies and a best-selling author will take the stage to talk about Millennial Intrapreneurship's impact on corporate culture.
Brian Fetherstonaugh, Global CEO, OgilvyOne and Executive Sponsor, The Ogilvy Young Professional Network, "As Millennials take the long-view in managing their career trajectory, it is critical that they convene with one another to share their experiences and insights, which resemble nothing ever seen before. I see firsthand the ways Millennials are impacting business by designing new processes that are in their own image but also for the benefit of our Company at large."
Casey Lewis, Account Supervisor, Ogilvy & Mather, and Daniel Jeydel, Associate Director, Neo@Ogilvy; Co-Chairs Ogilvy Young Professional Network, "The Millennials in Marketing Summit is for, by and of our generation. The Young Professional Network at Ogilvy & Mather believes that Millennial is not a dirty word. We are energized by the extraordinary support this platform has received across Ogilvy and with our clients and media partners. It is a testament to our generation's impact in driving global business. We are just getting started."
In addition to Ogilvy & Mather, The New York Times, Food & Wine Magazine and Neo@Ogilvy are launch sponsors. For more information, visit https://millennialsinmarketingsummit.splashthat.com.
About Ogilvy & Mather
Ogilvy & Mather is one of the largest marketing communications companies in the world. It was named the Cannes Lions Network of the Year for four consecutive years, 2012, 2013, 2014 and 2015; and the EFFIEs World's Most Effective Agency Network in 2012, 2013 and 2016. The company is comprised of industry leading units in the following disciplines: advertising; public relations and public affairs; branding and identity; shopper and retail marketing; health care communications; direct, digital, promotion and relationship marketing; consulting, research and analytics; branded content and entertainment; and specialist communications. O&M services Fortune Global 500 companies as well as local businesses through its network of more than 500 offices in 126 countries. It is a WPP company (NASDAQ: WPPGY). For more information, visit http://www.ogilvy.com/, or follow Ogilvy on Twitter at @Ogilvy and on Facebook.com/Ogilvy.
About Diversity & Inclusion at Ogilvy & Mather
Diversity has always been and will always be a part of Ogilvy & Mather's DNA. Our founder, David Ogilvy, was an early advocate for diversity in the workplace and as Chairman of the United Negro College Fund, in 1968 he set the agenda for the agency's pursuit of inclusion in the workplace. In North America, Ogilvy has 10 professional networks overseen by Donna Pedro, Chief Diversity & Inclusion Officer: Administrative Professional Network, Black Diaspora, Doonya, LatinRed, Ogilvy Pride, RedLotus, Women's Leadership Professional Network, Working Parents Network, Young Professional Network and Salute Military Veterans Professional Network. These networks are Ogilvy's employee and business resource groups and their primary objectives are to provide professional development and networking, assist in attracting and retaining talent, continually evolve our culture, and support business growth through a diverse workforce.
SOURCE Ogilvy & Mather
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