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Market Dynamics
Factors such as increasing penetration of the internet will drive the market. However, logistics as a concern for e-retailers might hamper the market growth.
Company Profiles
The online beauty & personal care products market is fragmented and the vendors are deploying various growth strategies to compete in the market. The online beauty & personal care products market report provides complete insights on key vendors including Beiersdorf AG, Church & Dwight Co. Inc., Henkel AG & Co. KGaA, Johnson & Johnson, Kao Corp., Koninklijke Philips NV, Reckitt Benckiser Group Plc, The Estée Lauder Companies Inc., The Procter & Gamble Co., and and Unilever Plc..
Few companies with key offerings
- Beiersdorf AG - The company sells BPC products across different segments such as skincare, haircare, fragrances, baby and child care, male grooming products, and deodorants under brands Nivea, Eucerin, La Prairie, and Florena.
- Church & Dwight Co. Inc. - The company offers through its brands, Arm & Hammer, Batiste, Toppik, Orajel, Nair, Flawless, Spinbrush, Simply Saline, Arrid, offers beauty and personal care products, such as Dry shampoo, hairline optimizer, oral care solutions, and others.
- Henkel AG & Co. KGaA - The company provides through its brands, Schwarzkopf, Dial, Syoss, offers beauty and personal care products across different segments, skincare, and hair care products online channels.
- Johnson & Johnson
- Kao Corp. - The company offers a wide range of consumer healthcare products for baby care, skincare, oral care, wound care, over-the-counter, and women's health products.
- Koninklijke Philips NV - The company provides its brands Jergens, Goldwell, Biore, John Frieda, Kms, Molton Brown, offers beauty and personal care products across different segments, skincare, and haircare, products such as Shea butter, Ultra Care Restoring Argan, Ultra Care Fragrance-Free, and others.
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Competitive Analysis
The report includes the competitive analysis, a proprietary tool to analyze and evaluate the position of companies based on their industry position score and market performance score. The tool uses various factors for categorizing the players into four categories. Some of these factors considered for analysis are financial performance over the last 3 years, growth strategies, innovation score, new product launches, investments, growth in market share, etc.
Market Segmentation Analysis
- By Product, the market is classified into Skincare products, Haircare products, Color cosmetics, Fragrances, and Others
- By Geography, the market is classified as North America, APAC, Europe, South America, and MEA.
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Related Reports
- The mass beauty care market share is expected to increase by USD 153.55 billion from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 5.92%. Download a free sample now!
- The online premium cosmetics market share is expected to increase by USD 15.26 billion from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 7%. Download a free sample now!
Online Beauty & Personal Care Products Market Scope |
Report Coverage |
Details |
Page number |
120 |
Base year |
2019 |
Forecast period |
2020-2024 |
Growth momentum & CAGR |
Decelerate at a CAGR of 15% |
Market growth 2020-2024 |
USD 57.79 billion |
Market structure |
Fragmented |
YoY growth (%) |
17.32 |
Performing market contribution |
APAC at 43% |
Competitive landscape |
Leading companies, competitive strategies, consumer engagement scope |
Companies profiled |
Beiersdorf AG, Church & Dwight Co. Inc., Henkel AG & Co. KGaA, Johnson & Johnson, Kao Corp., Koninklijke Philips NV, Reckitt Benckiser Group Plc, The Estée Lauder Companies Inc., The Procter & Gamble Co., and and Unilever Plc. |
Market Dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, market condition analysis for forecast period, |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
Table of Content
Executive Summary
Market Landscape
- Market ecosystem
- Value chain analysis
Market Sizing
- Market definition
- Market segment analysis
- Market size 2019
- Market outlook: Forecast for 2019 - 2024
Five Forces Analysis
- Five Forces Summary
- Bargaining power of buyers
- Bargaining power of suppliers
- Threat of new entrants
- Threat of substitutes
- Threat of rivalry
- Market condition
Market Segmentation by Product
- Market segments
- Comparison by Product placement
- Skincare products - Market size and forecast 2019-2024
- Haircare products - Market size and forecast 2019-2024
- Color cosmetics - Market size and forecast 2019-2024
- Fragrances - Market size and forecast 2019-2024
- Others - Market size and forecast 2019-2024
- Market opportunity by Product
Customer landscape
Geographic Landscape
- Geographic segmentation
- Geographic comparison
- APAC - Market size and forecast 2019-2024
- Europe - Market size and forecast 2019-2024
- North America - Market size and forecast 2019-2024
- South America - Market size and forecast 2019-2024
- MEA - Market size and forecast 2019-2024
- Key leading countries
- Market opportunity by geography
Drivers, Challenges, and Trends
- Market drivers
- Volume driver - Demand led growth
- Volume driver - Supply led growth
- Volume driver - External factors
- Volume driver - Demand shift in adjacent markets
- Price driver - Inflation
- Price driver - Shift from lower to higher priced units
- Market challenges
- Market trends
Vendor Landscape
- Overview
- Vendor landscape
- Landscape disruption
Vendor Analysis
- Vendors covered
- Market positioning of vendors
- Beiersdorf AG
- Church & Dwight Co. Inc.
- Henkel AG & Co. KGaA
- Johnson & Johnson
- Kao Corp.
- Koninklijke Philips NV
- Reckitt Benckiser Group Plc
- The Estée Lauder Companies Inc.
- The Procter & Gamble Co.
- Unilever Plc
Appendix
- Scope of the report
- Currency conversion rates for US$
- Research methodology
- List of abbreviations
About Us
Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.
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