OpenText Customer Communications Management empowers marketers to drive cross-channel customer communications with new, easy-to-use publishing tools
WATERLOO, ON, Feb. 20, 2013 /PRNewswire/ - OpenText™ (NASDAQ: OTEX, TSX: OTC), a global market leader in Enterprise Information Management (EIM), today announced the immediate availability of StreamServe 5.6, OpenText's new Customer Communications Management (CCM) solution that extends the value of EIM by tightly integrating with other OpenText EIM solutions, such as OpenText Business Process Management (BPM), OpenText Archiving and OpenText Media Management. Business users of OpenText StreamServe 5.6 will also now experience a stronger integration with Microsoft Word® documents and HTML, delivering the power of marketing capabilities to non-technical document authors, insuring greater responsiveness and business impact.
"OpenText StreamServe allows organizations to make their billing statements and other forms of customer communications more engaging and relevant, thereby enriching the overall customer experience and strengthening the relationship between the organization and the customer," said Muhi Majzoub, senior vice president, engineering, OpenText. "The latest version of OpenText StreamServe takes things a step further by seamlessly integrating with many of the core components of OpenText EIM. This gives marketing users the ability to easily configure campaigns and messaging that they execute on an ad hoc basis within StreamServe or in Microsoft Word, while still keeping to the conformity of their corporate guidelines and approval processes. This streamlined approach to CCM leverages current assets, messaging and branding from other EIM solutions to further personalize customer statements."
When used with OpenText BPM, OpenText StreamServe improves customer experience through the automation of customer communications. Both business-to-business (B2B) and business-to-consumer (B2C) organizations use OpenText customer communications management solutions to create, produce, and distribute enterprise documents on-demand—and engage more profitably with their customers. Personalized documents are created through rules-based dynamic assembly and presented to customers, partners, and suppliers in multiple formats across multiple channels to drive business impact. From one-to-one contact to the high volume, mass production of documents, OpenText StreamServe simplifies and automates document-related business processes to improve business performance and efficiency.
Simple to deploy and maintain, OpenText StreamServe 5.6 delivers dynamic composition, document process automation, and output management capabilities. Designed to scale across any document-driven business process, OpenText's Customer Communications Management (CCM) offerings integrate easily with ERP and supply-chain systems and applications, including those from SAP®.
OpenText's CCM products are part of the OpenText Customer Experience Management (CEM) suite of solutions, one of five foundational pillars of OpenText's Enterprise Information Management (EIM) strategy. OpenText Customer Experience Management (CEM) creates a richer, more interactive online experience across multiple channels - including websites, mobile devices, social networks, and more - without sacrificing information governance requirements.
OpenText StreamServe 5.6 is available immediately directly from OpenText and through its global partners. For further information about OpenText CEM solutions, please visit: http://www.opentext.com/2/global/products/customer-experience-management.htm
To learn more about OpenText EIM:
- Read the blog of Mark Barrenechea, OpenText's CEO
- Visit the OpenText EIM Resource Center, where you can review the latest customer videos, whitepapers and more
- Come meet with us in person at our upcoming OpenText EIM Days
- Follow OpenText on Twitter @opentext and on Facebook at http://www.facebook.com/opentext
OpenText provides Enterprise Information Management software that enables companies of all sizes and industries to manage, secure and leverage their unstructured business information, either in their data center or in the cloud. Over 50,000 companies already use OpenText solutions to unleash the power of their information. To learn more about OpenText (NASDAQ: OTEX; TSX: OTC), please visit: www.opentext.com.
Certain statements in this press release may contain words considered forward-looking statements or information under applicable securities laws. These statements are based on OpenText's current expectations, estimates, forecasts and projections about the operating environment, economies and markets in which the company operates. These statements are subject to important assumptions, risks and uncertainties that are difficult to predict, and the actual outcome may be materially different. OpenText's assumptions, although considered reasonable by the company at the date of this press release, may prove to be inaccurate and consequently its actual results could differ materially from the expectations set out herein. For additional information with respect to risks and other factors which could occur, see OpenText's Annual Report on Form 10-K, Quarterly Reports on Form 10-Q and other securities filings with the SEC and other securities regulators. Unless otherwise required by applicable securities laws, OpenText disclaims any intention or obligations to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.
Copyright ©2013 Open Text Corporation. OpenText is a trademark or registered trademark of Open Text SA and/or Open Text ULC. The list of trademarks is not exhaustive of other trademarks, registered trademarks, product names, company names, brands and service names mentioned herein are property of Open Text SA or other respective owners. All rights reserved. For more information, visit: http://www.opentext.com/2/global/site-copyright.html_SKU.
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