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OSF Global Services Delivers Cost-Effective Email Marketing Integration Plug-In for Constant Contact and Microsoft Dynamics CRM 2011

Integration tool simplifies the planning, delivery and management of email marketing campaigns


News provided by

OSF Global Services

Jun 26, 2012, 08:45 ET

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WOBURN, Mass., June 26, 2012 /PRNewswire/ -- IT Professional services provider OSF Global Services announced today the roll out of an elegantly simple, cost-effective plug-in that integrates Constant Contact email marketing with Microsoft Dynamics CRM 2011 online or on premise. Designed for small and medium-sized business (SMB), the product – OSF Integrator for Constant Contact and Microsoft Dynamics CRM – enables SMB marketers to perform and centralize their email marketing activities from a single system: Microsoft Dynamics CRM. Meanwhile automatic synchronization between Constant Contact and Dynamics CRM saves time and removes the risk of human error when contacts are updated.

Available as a 14-day free trial, this unlimited user license is priced at $525.00 for the first year subscription and $250.00 per annual renewal. Once downloaded onto a user's system the integration tool allows users to push data, such as marketing lists, leads, accounts and contacts from the CRM to Constant Contact, and retrieve email statistics from campaigns sent via Constant Contact. Features such as custom click reports per email link and custom charts per link provide marketers with granular, actionable insights into what information is most relevant to which prospects.

Small- and medium-sized businesses are looking for simple, straight forward, economical tools that help them drive customer engagements and deliver business results, according to Gerard Szatvanyi, President and CEO of OSF Global Services.  "For nearly a decade OSF has been an important ally to SMBs helping them transform CRM software into integrated solutions tailored to their unique needs," he said.  "Developing this bridge between Constant Contact and Microsoft Dynamics CRM is a natural adjunct in our long-standing commitment to convert out-of-the-box software into integrated customer data solutions that deliver full strategic value for our clients."

OSF's Integrator for Constant Contact and Microsoft Dynamics CRM 2011 allows SMBs to leverage the capabilities of both systems and take control of their email marketing activities. Users can access and view campaign reports directly in Microsoft Dynamics CRM, including identifying the leads/contacts that opened the message, clicked through the links, or opted out from receiving future emails; as well as spam reports.  Instead of updating contact information in both applications, contacts are managed in the CRM and automatically updated in Constant Contact, saving time and eliminating tedious updates.

To download a 14-day free trial of the tool, go to OSF Integrator for Constant Contact and Microsoft Dynamics CRM.  The plug-in is also featured in the Constant Contact MarketPlace, an online resource that connects small businesses with tools and services that help them make the most of their Constant Contact products.

About OSF Global Services

OSF has been delivering SLA-grade professional services since 2003, having established itself as a trusted advisor and technology integrator to SMBs in 17 countries across North America, Europe and Asia.  The company's forte is application development and technology integration across key markets, including Ecommerce, Customer Relationship Management (CRM) and Cloud.  Headquartered in Quebec, Canada, OSF has offices in the U.S., France, Romania and Ukraine. This mix of onshore and offshore expertise offers comprehensive, follow-the-sun support for its clients. OSF Global Services is ISO 9001:2008 certified, a certified Business Solutions Provider for Microsoft Dynamics CRM, a Certified for Microsoft Dynamics Authorized Reseller, a Microsoft Certified Partner, a Salesforce.com Consulting Partner, a Netsuite Solutions Partner and a Rackspace Hosting Member Partner.  For more information about the company please visit www.osf-global.com.

All trademarks and trade names mentioned herein are the properties of their respective holders and hereby acknowledged.

SOURCE OSF Global Services

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