Panasonic Appoints David M. Nicholas to Head U.S. Cable Group

Oct 21, 2010, 15:36 ET from Panasonic

SECAUCUS, N.J., Oct. 21 /PRNewswire/ -- Panasonic Solutions Company has named cable industry sales and marketing veteran, David M. Nicholas, to lead its Cable Group as Vice President.

In this position, Mr. Nicholas will be responsible for all aspects of Panasonic's cable business in the U.S. including sales, marketing, service, field engineering and U.S.-based development engineering. He will manage the company's growing digital cable set-top box sales with the aim of further expanding market share and enhancing the range of cable solutions it provides to major North American CATV operators.

With more than 25 years of hands-on leadership experience in the industry, Mr. Nicholas has developed a deep understanding of the evolving needs of cable service providers. He has held sales and marketing management positions of increasing responsibility in Philips Electronics, Pioneer Communications of America, Texscan MSI, Pioneer Electronics, Concurrent Computer, N2 Broadband, Vyyo, BigBand Networks, Symmetricom and most recently Cheetah Technologies. In addition, Mr. Nicholas served a five-year stint with Panasonic earlier in his career.

"David obviously brings to Panasonic his wealth of cable industry experience and knowledge as well as his proven track record of success," said John Baisley, Executive Vice President of Panasonic Solutions Company.  "But what makes David the ideal executive to lead Panasonic's U.S. cable efforts is his tremendous passion and strong desire to succeed along with his leadership skills and his customer-oriented approach to the business."

A graduate of Lafayette College, Mr. Nicholas also earned an MS from Syracuse University.  He currently resides in Park City, Utah where he is a board member of the Park City Historical Society.  

About Panasonic Solutions Company

Panasonic Solutions Company empowers people whose jobs depend on reliable technology. The company delivers collaboration, information-sharing and decision-support solutions for customers in government, healthcare, education and a wide variety of commercial enterprises. Products and services within the company's portfolio include Panasonic Toughbook® mobile computing solutions, projectors, professional displays (including both plasma and LCD), and HD and 3D video acquisition and production solutions. As a result of its commitment to R&D, manufacturing and quality control, Panasonic is known for the reliability and longevity of its products. Panasonic Solutions Company is a Division of Panasonic Corporation of North America, which is the principal North American subsidiary of Panasonic Corporation (NYSE: PC).

All brand and company/product names are trademarks or registered trademarks of the respective companies. All specifications are subject to change without notice. Information on Panasonic Solutions Company's full line of products can be obtained by calling 877-803-8492 or at

SOURCE Panasonic