Panaya Names Doron Gerstel Chief Executive Officer

NEW JERSEY, April 7, 2014 /PRNewswire/ -- Panaya, the leader in cloud-based quality management solutions for enterprise applications, today announced the appointment of Doron Gerstel as Chief Executive Officer (CEO). With over 20 years of entrepreneurial and executive experience in the high-tech industry, Gerstel has a proven track record of integrating strategic planning and operations with vision and creative management to achieve global business goals.

"Panaya is revolutionizing cloud based quality solutions for enterprise applications, enabling IT organizations to keep pace with business demand," said Gerstel. "We are leading the tectonic shift of cloud based quality services by using big data analytics and the power of collective wisdom to redefine the way our customers accelerate the delivery of application change.  We are committed to developing the industry's best software quality management solution."

"Panaya will continue to define the standard by which the quality, speed and cost of enterprise application changes are delivered," said Arad Naveh, Panaya's chairman of the board. "Doron has an outstanding track record and his wealth of experience and talent will further propel Panaya to even higher levels of success. He has the strategic vision Panaya needs to capitalize on the new global market opportunities and aggressively scale the company in 2014 and beyond."

Gerstel has extensive experience in introducing and creating category-leading technologies in the market for both venture-backed startups and established leading enterprises.  Prior to CA Technologies, Gerstel was the Chief Executive Officer for Nolio Ltd. where he led the company through a successful acquisition. Additionally, Doron has held executive positions at Syneron, Zend Technologies, Lumenis, and Fibronics. He also serves on the advisory boards of Fritz, and SugarCRM.

Gerstel succeeds Yossi Cohen, founder of Panaya, who will continue to serve on the company's board of directors.

Panaya today also announced the Quality Management Cloud, a new SaaS platform that ensures the continuous quality of enterprise applications for SAP, Oracle E-Business Suite and Salesforce.

About Panaya
Panaya ensures the continuous quality of enterprise applications, enabling companies to be more agile in addressing constant change. Delivering safe and timely change in enterprise applications is a constant challenge. Nearly 70 percent of change effort is dedicated to ensuring that application change won't break the business. Panaya's Quality Management Cloud reduces this effort by 50 percent and more. Our Quality Management Cloud offers a uniquely simple solution for SAP, Oracle, and Salesforce customers. It combines change impact simulation, code remediation and collaborative testing tools for IT and the business. And it continuously analyzes millions of project activities executed in Panaya's cloud, empowering clients with best practices derived from real-life experience. We call this "Cloud Wisdom." More than 1,000 organizations, including a third of the Fortune 500, use Panaya to scope and accelerate the delivery of enterprise application change, whether big or small, IT or business-driven. They enjoy projects that are at least 50 percent leaner, giving them the time and freedom to deliver more innovation - without compromising on stability or quality. For more information, read our blog, visit our website and follow @panaya on Twitter.

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SOURCE Panaya