Pantone and Valspar Expand PANTONE UNIVERSE Paint Collection with the 2014 Color of the Year

Spark your imagination with PANTONE Radiant Orchid

Dec 05, 2013, 00:01 ET from Pantone LLC

CARLSTADT, N.J., Dec. 5, 2013 /PRNewswire/ -- Pantone, an X-Rite company and a global authority on color and provider of professional color standards for the design industries, and Valspar Paint®, a leader in the paint industry, today announced the addition of PANTONE® Radiant Orchid, the 2014 Color of the Year, to the PANTONE UNIVERSE™ Paint Collection by Valspar available exclusively at Lowe's stores nationwide. An embracing harmony of fuchsia, purple and pink undertones, Radiant Orchid is an expressive color that emanates great joy, love and health in the home.


"Nothing can transform the mood of a room more than color, and the purple family has continued to grow in popularity and acceptance among interior designers and consumers alike," said Leatrice Eiseman, executive director of the Pantone Color Institute®. "As we move into 2014, we are beginning to embrace bold paint colors in the home for accent walls or to revamp key furniture pieces. Radiant Orchid is a surprisingly versatile, modern hue that evokes a sense of creativity and movement that will elevate any room to a new dimension."

"Through our partnership with Pantone and the Valspar Love Your Color Guarantee, we continue to deliver on our promise to help people connect to the power of color," said Sue Kim, color and trend specialist, Valspar. "Design-savvy consumers can infuse Radiant Orchid, a pleasing attention-getter, into their homes to add a sense of drama and glamour to any space."

The Versatility of Radiant Orchid in the Home
Reinvigorate your home with Radiant Orchid and complementary color combinations from the PANTONE UNIVERSE Paint Collection by Valspar including:

  • Shades of blue: Create a personalized look and defy conventional wisdom by coupling this eye-catching hue with varying blue tones. Bring excitement to soft, ethereal PANTONE Illusion Blue, or give your room an exotic flair by pairing this purple hue with PANTONE Moroccan Blue. A striking and resplendent complement to PANTONE Peacock Blue, Radiant Orchid's incandescent spirit can be applied through accessories, upholstery and, of course, paint in living rooms, bedrooms and kitchens.
  • Nuanced neutrals: Reenergize your home by adding pops of Radiant Orchid to neutral hues. This vibrant color enlivens lighter to deeper neutral shades, including PANTONE Mushroom and PANTONE Timber Wolf, as well as warmer neutrals such as PANTONE Bleached Sand. Use Radiant Orchid in hallways for a unique visual pathway or accentuate small spaces, such as the interior of a closet or a cabinet, for a pleasant surprise.
  • Daring purples: Give your dining room the royal treatment by pairing Radiant Orchid with PANTONE Amaranth for a dramatic and sophisticated look. Radiant Orchid is also compatible with its sister shades of lavender, purple and pink, including PANTONE Wild Orchid, and adds a touch of sensuality to romantic PANTONE Sweet Lavender.
  • Gorgeous greens: Uplifting without being overpowering, Radiant Orchid epitomizes the glory and freshness of spring when paired with PANTONE Tender Shoots, bringing a burst of tropical garden color indoors. It also provides a unique accent for deeper greens, such as PANTONE Hunter Green, which makes Radiant Orchid the perfect paint color for pottery and patio furniture.

Pricing & Availability
The PANTONE UNIVERSE Paint Collection is available in Valspar Signature®, high-quality interior paint with primer that features exceptional coverage and superior fade resistance. Valspar Signature comes in matte, eggshell, satin and semi-gloss finishes and retails for $31.98 to $34.98 per gallon. The 2014 Color of the Year PANTONE Radiant Orchid paint will be available at Lowe's stores beginning in December.

Available exclusively at Lowe's stores nationwide, the PANTONE UNIVERSE Paint Collection by Valspar features 100 on-trend hues ranging from classic neutrals to the latest brights. The collection also includes recent PANTONE® Color of the Year selections: 2013 Color of the Year PANTONE Emerald, and the 2012 selection, PANTONE Tangerine Tango.

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About Pantone and the Pantone Color Institute
Pantone LLC, a wholly owned subsidiary of X-Rite, Incorporated, is the global color authority and provider of professional color standards for the design industries. Pantone products have encouraged colorful exploration and expressions of creativity from inspiration to implementation for more than 50 years. Through the Pantone Color Institute, Pantone continues to chart future color direction and study how color influences human thought processes, emotions and physical reactions. Pantone furthers its commitment to providing professionals with a greater understanding of color and to help them utilize color more effectively. Always a source for color inspiration, Pantone also offers designer-inspired products and services for consumers. More information is available at For the latest news, trends, information and conversations, connect with Pantone on Facebook, Twitter, Pinterest, Instagram and the Pantone Blog.

About X-Rite
X-Rite, Incorporated, is the global leader in color science and technology. The company, which now includes color industry leader Pantone, develops, manufactures, markets and supports innovative color solutions through measurement systems, software, color standards and services. X-Rite's expertise in inspiring, selecting, measuring, formulating, communicating and matching color helps users get color right the first time and every time, which translates to better quality and reduced costs. X-Rite serves a range of industries, including printing, packaging, photography, graphic design, video, automotive, paints, plastics, textiles, dental and medical. For further information, please visit

About The Valspar Corporation
The Valspar Corporation (NYSE: VAL) is a global leader in the paint and coatings industry. Since 1806, Valspar has been dedicated to bringing customers the latest innovations, the finest quality and the best customer service in the coatings industry. For more information, visit  

About the Valspar Love Your Color Guarantee Valspar is committed to helping everyone connect to the power in color and find the right color to transform any space. To deliver on this promise, Valspar offers the Valspar Love Your Color Guarantee, a unique color assurance program, offering a complimentary replacement color to anyone who does not absolutely love their first color choice. For additional details, eligibility requirements, offer terms and information on how to obtain a rebate through the Valspar Love Your Color Guarantee, visit

About Lowe's With fiscal year 2012 sales of $50.5 billion, Lowe's Companies, Inc. is a FORTUNE® 100 company that serves approximately 15 million customers a week at more than 1,825 home improvement and hardware stores in the United States, Canada and Mexico. Founded in 1946 and based in Mooresville, N.C., Lowe's is the second-largest home improvement retailer in the world. For more information, visit

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