Accessibility Statement Skip Navigation
  • Resources
  • Investor Relations
  • Journalists
  • Agencies
  • Client Login
  • Send a Release
Return to PR Newswire homepage
  • News
  • Products
  • Contact
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All News Releases
      • All Public Company
      • English-only
      • News Releases Overview

      • Multimedia Gallery

      • All Multimedia
      • All Photos
      • All Videos
      • Multimedia Gallery Overview

      • Trending Topics

      • All Trending Topics
  • Business & Money
      • Auto & Transportation

      • All Automotive & Transportation
      • Aerospace, Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads and Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking and Road Transportation
      • Auto & Transportation Overview

      • View All Auto & Transportation

      • Business Technology

      • All Business Technology
      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • Business Technology Overview

      • View All Business Technology

      • Entertain­ment & Media

      • All Entertain­ment & Media
      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • Entertain­ment & Media Overview

      • View All Entertain­ment & Media

      • Financial Services & Investing

      • All Financial Services & Investing
      • Accounting News & Issues
      • Acquisitions, Mergers and Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalization
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • Financial Services & Investing Overview

      • View All Financial Services & Investing

      • General Business

      • All General Business
      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls and Research
      • Trade Show News
      • General Business Overview

      • View All General Business

  • Science & Tech
      • Consumer Technology

      • All Consumer Technology
      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • Consumer Technology Overview

      • View All Consumer Technology

      • Energy & Natural Resources

      • All Energy
      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil and Gas Discoveries
      • Utilities
      • Water Utilities
      • Energy & Natural Resources Overview

      • View All Energy & Natural Resources

      • Environ­ment

      • All Environ­ment
      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • Environ­ment Overview

      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • All Heavy Industry & Manufacturing
      • Aerospace & Defense
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation and Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking and Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • Heavy Industry & Manufacturing Overview

      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • All Telecomm­unications
      • Carriers and Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • Telecomm­unications Overview

      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • All Consumer Products & Retail
      • Animals & Pets
      • Beers, Wines and Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics and Personal Care
      • Fashion
      • Food & Beverages
      • Furniture and Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewelry
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • Consumer Products & Retail Overview

      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • All Entertain­ment & Media
      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • Entertain­ment & Media Overview

      • View All Entertain­ment & Media

      • Health

      • All Health
      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • Health Overview

      • View All Health

      • Sports

      • All Sports
      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • Sports Overview

      • View All Sports

      • Travel

      • All Travel
      • Amusement Parks and Tourist Attractions
      • Gambling & Casinos
      • Hotels and Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • Travel Overview

      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • All Policy & Public Interest
      • Advocacy Group Opinion
      • Animal Welfare
      • Congressional & Presidential Campaigns
      • Corporate Social Responsibility
      • Domestic Policy
      • Economic News, Trends, Analysis
      • Education
      • Environmental
      • European Government
      • FDA Approval
      • Federal and State Legislation
      • Federal Executive Branch & Agency
      • Foreign Policy & International Affairs
      • Homeland Security
      • Labor & Union
      • Legal Issues
      • Natural Disasters
      • Not For Profit
      • Patent Law
      • Public Safety
      • Trade Policy
      • U.S. State Policy
      • Policy & Public Interest Overview

      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • All People & Culture
      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • People & Culture Overview

      • View All People & Culture

      • In-Language News

      • Arabic
      • español
      • português
      • Česko
      • Danmark
      • Deutschland
      • España
      • France
      • Italia
      • Nederland
      • Norge
      • Polska
      • Portugal
      • Россия
      • Slovensko
      • Suomi
      • Sverige
  • Explore Our Platform
  • Plan Campaigns
  • Create with AI
  • Distribute Press Releases
  • Amplify Content
  • All Products
  • General Inquiries
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices
  • Hamburger menu
  • PR Newswire: news distribution, targeting and monitoring
  • Send a Release
    • ALL CONTACT INFO
    • Contact Us

      888-776-0942
      from 8 AM - 10 PM ET

  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS
  • News in Focus
    • Browse All News
    • Multimedia Gallery
    • Trending Topics
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS
  • Explore Our Platform
  • Plan Campaigns
  • Create with AI
  • Distribute Press Releases
  • Amplify Content
  • All Products
  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS
  • General Inquiries
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices
  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS

Peach Bowl, Inc. Makes Historic Donation to Children's Healthcare of Atlanta to Fight Childhood Cancer

$20 million commitment will establish the Peach Bowl LegACy Fund


News provided by

Peach Bowl, Inc.

Sep 16, 2019, 13:54 ET

Share this article

Share toX

Share this article

Share toX

ATLANTA, Sept. 16, 2019 /PRNewswire/ -- Peach Bowl, Inc. is joining the fight against childhood cancer, and it is all in.

Today, the Peach Bowl announced a historic $20 million gift to The Aflac Cancer and Blood Disorders Center of Children's Healthcare of Atlanta. The donation represents the largest donation ever given by the Peach Bowl and one of the largest ever received by Children's.

Continue Reading
Peach Bowl, Inc. Makes $20 Million Donation to Children’s Healthcare of Atlanta
Peach Bowl, Inc. Makes $20 Million Donation to Children’s Healthcare of Atlanta

The $20 million commitment will establish the Peach Bowl LegACy Fund, which will be hyper-focused on funding clinical drug trials for the most promising new drugs and treatment options for children fighting cancer.

"Right now there is an urgent need for the advancement of new drugs and treatments for childhood cancer," said Gary Stokan, Peach Bowl, Inc. CEO and president. "The Peach Bowl LegACy Fund is going to take the fight right to childhood cancer until a breakthrough is made."

Last year more than 16,000 children were diagnosed with cancer in the United States. The Aflac Cancer and Blood Disorders Center of Children's Healthcare of Atlanta diagnosed 488 of them. Historically, one out of every five of those children will not survive.

"With this support from the Peach Bowl, we are on a mission to change how we fight cancer in the future, starting right here in our hospital. The $20 million Peach Bowl LegACy Fund is going to give hope to families in Atlanta and beyond," said Donna Hyland, CEO of Children's. "We are so thankful for the longstanding relationship between Children's and the Peach Bowl and for the Peach Bowl's significant investment in finding cures for kids with cancer."

Annually, only four percent of the National Institute of Health's federal funding for cancer research benefits childhood cancer, making it nearly impossible to move the needle on clinical trials for new drugs. In the last 40 years, only one out of every 22 cancer drugs approved were approved for use in children.

The overall goal of the Peach Bowl LegACy Fund is to ensure that high-priority novel agents, devices and treatment strategies can be tested in patients at an accelerated pace, eventually leading to additional treatment options for our patients.

"The Peach Bowl LegACy Fund will be unique in that it will be earmarked specifically for research and clinical trials to develop more effective and less toxic treatments for our pediatric patients," said Dr. Douglas Graham, chief of The Aflac Cancer and Blood Disorders Center of Children's Healthcare of Atlanta. "This is a very rare and special circumstance where the greatest need will be targeted and met with funds that can make a difference. We at the Aflac Cancer Center are very appreciative for these funds and for the potential this has to positively impact so many of our patient families."

Honoring Anna Charles' Life

The Peach Bowl has a long history of giving to Children's Healthcare of Atlanta and was already planning a major gift when the daughter of one of its executives was diagnosed with leukemia in April of last year.

Anna Charles Hollis, the six-year-old daughter of Benji Hollis, the Peach Bowl's vice president of sales, was diagnosed with acute myeloid leukemia (AML) on April 15, 2018. After a five-month fight, Anna Charles succumbed to the disease and passed away on September 16 – one year ago today.

Anna Charles' fight against AML has served to focus the Peach Bowl's gift and is the inspiration for the Peach Bowl LegACy Fund, named in her honor, and meant to carry on her fight.

"The best way we can honor the life and legacy of Anna Charles is by investing in new drugs, new treatments that were not available to the Hollis family," Stokan said. "This is how she will live on, by creating hope for all the other kids who will come after her. This is how we are honoring her memory."

Funding Into the Future

The Peach Bowl LegACy Fund will provide $20 million over the next five years. Funding will be specifically targeted to developing drugs for childhood cancer that physicians at the Aflac Cancer Center believe have the best chance at success.

To provide additional longer-term funding, the Peach Bowl has committed to allocating additional dollars from other initiatives to further support the Peach Bowl LegACy Fund and its future efforts. The primary vehicle for additional future funding will come from the Peach Bowl Touchdowns for Children's  campaign, currently in its third year.

The Peach Bowl Touchdown's for Children's campaign provides an opportunity for college football fans to pledge money for each touchdown their favorite team scores during the season. The Peach Bowl then matches, dollar for dollar, all money raised during the season. Over the last two seasons, Peach Bowl Touchdowns for Children's has raised $443,000 for Children's. With the Peach Bowl match, the total raised over the last two seasons is $886,000.

Directing funds from Peach Bowl Touchdowns for Children's campaign in 2019 could result in an additional $500,000 match for a total of $1 million for the Peach Bowl LegACy Fund. The Peach Bowl will continue to match funds raised by the campaign on a dollar for dollar basis.

College Football's Most Charitable Bowl Organization

For more than 17 years, the Peach Bowl has been college football's most charitable bowl organization, having given $33.8 million in charity and scholarship since 2002. The $20 million donation for the Peach Bowl LegACy Fund represents 59% of the previous total – creating the largest single gift in its history.

In the last year alone, Peach Bowl, Inc. has given $10.2 million in charity and scholarship to organizations in need including Atlanta Public Schools, American Red Cross, WinShape Homes Foundation, Georgia Lions Lighthouse Foundation, Extra Yard for Teachers program, College Football Hall of Fame and numerous endowed college scholarships and college football head coach foundations throughout the country.

About Peach Bowl, Inc.
Peach Bowl, Inc. operates the Chick-fil-A Peach Bowl, one of the New Year's Six Bowls selected to host the College Football Playoff. The Bowl has earned a reputation as one of the most competitive bowls in the country, with 53 percent of its games being decided by a touchdown or less. Peach Bowl, Inc. has disbursed $260.8 million in team payouts over its 51-year history. Peach Bowl, Inc. also leads all other bowl game organizations in charitable and scholarship contributions, committing more than $53.8 million to organizations in need since 2002. Peach Bowl, Inc. also runs the Chick-fil-A Kickoff Game, the Chick-fil-A Peach Bowl Challenge charity golf tournament, manages The Dodd Trophy national coach of the year award and led the relocation and financial foundation of the College Football Hall of Fame to Atlanta. For more information, visit Chick-fil-APeachBowl.com or follow us on Twitter at @CFAPeachBowl and find us on Facebook at Facebook.com/CFAPeachBowl.

About Children's Healthcare of Atlanta
As the only freestanding pediatric healthcare system in Georgia, Children's Healthcare of Atlanta is the trusted leader in caring for kids. The not-for-profit organization's mission is to make kids better today and healthier tomorrow through more than 60 pediatric specialties and programs, top healthcare professionals, and leading research and technology. Children's is one of the largest pediatric clinical care providers in the country, managing more than one million patient visits annually at three hospitals, Marcus Autism Center, the Center for Advanced Pediatrics and 26 neighborhood locations. Consistently ranked among the top children's hospitals by U.S. News & World Report, Children's Healthcare of Atlanta has impacted the lives of kids in Georgia, across the United States and around the world for more than 100 years thanks to generous support from the community. Visit www.choa.org for more information.

SOURCE Peach Bowl, Inc.

Related Links

http://www.Chick-fil-APeachBowl.com

WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?

icon3
440k+
Newsrooms &
Influencers
icon1
9k+
Digital Media
Outlets
icon2
270k+
Journalists
Opted In
GET STARTED

Modal title

Also from this source

New Peach Bowl Donation Fuels Breakthrough Pediatric Cancer Trials

Children fighting cancer have the opportunity to benefit from 18 promising drug trials, supported by the Peach Bowl LegACy Fund, due to a new $2.5...

Gary Stokan to Retire as CEO and President of Peach Bowl, Inc.

Peach Bowl, Inc. announces the upcoming retirement of CEO and President Gary Stokan, who will step down at the end of the 2025-2026 college football...

More Releases From This Source

Explore

General Sports

General Sports

Restaurants

Restaurants

Retail

Retail

Health Care & Hospitals

Health Care & Hospitals

News Releases in Similar Topics

Contact PR Newswire

  • Call PR Newswire at 888-776-0942
    from 8 AM - 9 PM ET
  • Chat with an Expert
  • General Inquiries
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices

Products

  • For Marketers
  • For Public Relations
  • For IR & Compliance
  • For Agency
  • All Products

About

  • About PR Newswire
  • About Cision
  • Become a Publishing Partner
  • Become a Channel Partner
  • Careers
  • Accessibility Statement
  • APAC
  • APAC - Simplified Chinese
  • APAC - Traditional Chinese
  • Brazil
  • Canada
  • Czech
  • Denmark
  • Finland
  • France
  • Germany
  • India
  • Indonesia
  • Israel
  • Italy
  • Japan
  • Korea
  • Mexico
  • Middle East
  • Middle East - Arabic
  • Netherlands
  • Norway
  • Poland
  • Portugal
  • Russia
  • Slovakia
  • Spain
  • Sweden
  • United Kingdom
  • Vietnam

My Services

  • All New Releases
  • Platform Login
  • ProfNet
  • Data Privacy

Do not sell or share my personal information:

  • Submit via [email protected] 
  • Call Privacy toll-free: 877-297-8921

Contact PR Newswire

Products

About

My Services
  • All News Releases
  • Platform Login
  • ProfNet
Call PR Newswire at
888-776-0942
  • Terms of Use
  • Privacy Policy
  • Information Security Policy
  • Site Map
  • RSS
  • Cookies
Copyright © 2025 Cision US Inc.