Perspire Sauna Studio Launches "Spring Reset Challenge" Aimed at Building Consistent Wellness Habits

Month-long challenge encourages members nationwide to complete eight sessions in April for a chance to win a complimentary membership

COSTA MESA, Calif., April 1, 2026 /PRNewswire/ -- Perspire Sauna Studio, the nation's leading infrared sauna and red-light therapy franchise, today announced the launch of its 2026 Spring Reset Challenge, a nationwide program taking place throughout April aimed at helping guests and members build consistency, and experience the benefits of regular infrared sauna use in a simple and achievable format.

The challenge is free to register and runs throughout the month of April, inviting participants to complete eight infrared sauna sessions within a 30-day period for a chance to win a complimentary one-month IRitual unlimited membership.

"Consistency is where the real benefits of wellness routines begin," said Lee Braun, Founder and CEO of Perspire Sauna Studio. "The Spring Reset Challenge is our way of making it easier for people to show up for themselves, build a habit, and feel the difference that comes with regular recovery and relaxation."

A Simple, Repeatable Wellness Routine
The Spring Reset Challenge is open to all Perspire guests and members, with free registration available through the Perspire app or in-studio. Participants can complete their sessions using any combination of membership, package, or à la carte session visits.

The Goal and Outcome:

• Complete 8 sessions between April 1 and April 30, 2026
• Build a consistent wellness routine in just one month
• Experience improved relaxation, recovery, and overall well-being

Participants who complete the challenge will be entered for a chance to win one free month of Perspire Sauna Studio's all-inclusive, unlimited IRitual membership. All clients who complete the Spring Reset Challenge will also earn a "2026 Spring Reset" finisher badge in the Perspire App.

Supporting Habit Formation and Long-Term Wellness

Designed to support individuals at every stage of their wellness journey, the Spring Reset Challenge is centered on building consistent, sustainable routines that prioritize recovery as essential work—not an afterthought. Perspire aims to encourage clients to disconnect from daily stressors in order to reconnect with their physical and mental well-being, reinforcing the power of intentional rest. Through simple, achievable commitments, Perspire continues to position wellness as an accessible, repeatable practice that fits seamlessly into everyday life rather than adding to it.

A Nationwide Effort to Support Wellness Rituals
In addition to the national challenge, select Perspire Sauna Studios will host local pop-up events and raffles to create more opportunities for community engagement and in-studio celebration throughout the month.

Participants are also invited to share their progress and experiences, with select stories and testimonials to be featured across the brand's social media channels.

How to Join
Guests can register for the Spring Reset Challenge now through April 22, 2026, via the Perspire app or in-studio by finding their local Perspire at perspiresaunastudio.com/locations. Once registered, participants have until April 30 to complete their eight sessions and qualify for the prize.

About Perspire Sauna Studio
Perspire Sauna Studio is the fastest-growing infrared sauna and red-light therapy franchise in the U.S. The science-based, technology-driven wellness company provides guests a modern-day experience to a centuries-old practice through elevated infrared (IR) sauna and red-light therapy (RLT). The brand was established in 2010 by Founder & CEO Lee Braun, to expand into major markets throughout the U.S. and further instill its vision of making the infrared sauna experience accessible to all. The company has awarded over 250 franchise licenses, with nearly 100 open studios around the U.S. To learn more about the brand's services or franchising opportunities, visit www.perspiresaunastudio.com.

Media Contact
Ben Franc, Account Supervisor
Fishman Public Relations
[email protected] | (815) 999-9441

SOURCE Perspire Sauna Studio