PGI Celebrates 30 Years of Growth and Innovation at AAPEX 2026

Award-winning innovation, leading automotive brands and new technologies take center stage at Booth #V2438

MEMPHIS, Tenn., Oct. 21, 2026 /PRNewswire/ -- Premium Guard Inc. (PGI), a leading global manufacturer and supplier of automotive products and solutions, will showcase its latest innovations, products and brand initiatives at AAPEX 2026 in Las Vegas, November 3–5, at Booth #V2438.

This year's exhibit will highlight the continued evolution of PGI, bringing together established automotive brands, award-winning technologies and new product innovations across a growing range of categories. As PGI celebrates its 30th anniversary in 2026, its AAPEX presence will reflect both the experience that has shaped the company and the forward-looking approach driving its continued growth.

"AAPEX gives us the opportunity to bring the full strength of PGI together in one place," said Anan Bishara, Founder and CEO of PGI. "As we mark 30 years, we're continuing to look ahead – investing in innovation, strengthening our brands and expanding the capabilities that allow us to deliver more for our customers and partners."

At the forefront of the exhibit will be ViAQ, PGI's award-winning cabin air filter diagnostic technology designed to change the way cabin air filters are evaluated and serviced. Moving beyond mileage and visual inspection, ViAQ gives service professionals an objective way to assess filter condition with clear diagnostics. The technology brings intelligence and confidence to a traditionally subjective service decision—creating new opportunities to improve the customer experience and drive cabin air filter service.

Also taking center stage will be Febreze Cabin Air Filters, recently recognized as a 2026 MOTOR Top 20 Award winner. Combining PGI's filtration expertise with the freshness of Febreze, the product brings a powerful consumer brand into the cabin air filtration category and represents PGI's continued focus on developing differentiated products that resonate with both customers and consumers.

Visitors will also experience the next chapter of TRICO®, a brand built on more than a century of wiper innovation. Beyond the relaunch and continued development of the TRICO brand, PGI is positioning TRICO's intellectual property, engineering expertise and wiper technology as a broader platform to support the development of customers' proprietary brands. This approach builds on PGI's long-standing strategy of helping customers strengthen and differentiate their own brands while giving them access to advanced product technology, application expertise and category capabilities. The exhibit will showcase TRICO's renewed focus on performance, application-specific solutions and continued innovation across the wiper category.

In heavy-duty filtration, Luberfiner® will showcase advanced solutions engineered to maximize protection and keep fleets moving. The brand strengthens PGI's presence in the heavy-duty market and its ability to serve the demanding needs of commercial vehicles and fleets.

Autolite® will bring one of the automotive industry's most established names in spark plugs to the PGI exhibit, highlighting its engineering and performance heritage while providing a look at the next chapter for the brand.

Together, these brands and technologies demonstrate the breadth of PGI's business, from filtration and vehicle air quality to wipers, heavy-duty and ignition, and the integrated engineering, product development, manufacturing, sourcing, distribution, data, marketing and e-commerce capabilities behind them.

AAPEX 2026 will also provide an industry showcase for PGI's new corporate identity, featuring the company's recently introduced logo throughout the exhibit. The new identity retains PGI's signature blue while introducing a sharper, forward-moving design that reflects the momentum, responsiveness, and ambition of the company today.

Visit PGI at Booth #V2438 at AAPEX 2026, November 3–5 in Las Vegas, to experience ViAQ firsthand and discover the brands, technologies and capabilities shaping what's next for PGI.

About Premium Guard Inc. (PGI)
Premium Guard Inc. is a leading developer and supplier of premium automotive filtration solutions serving retail, traditional, quick lube, and e-commerce channels across North America. Beyond its Premium Guard® branded product line, PGI powers many of the industry's most successful private-label programs, delivering turnkey solutions in engineering, product design, packaging, marketing, logistics, and data management. Through relentless innovation, global sourcing excellence, and a customer-first mindset, PGI continues to raise the standard for quality, agility, and value in the automotive aftermarket.

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SOURCE Premium Guard Inc.