Planet Fitness Brings Its Much-Loved Judgement Free Zone to Okemos, Michigan with Latest Gym Opening

OKEMOS, Mich., Jan 7, 2014 /PRNewswire/ -- Planet Fitness, the innovative health club franchise known for its Judgement Free Zone® and affordable prices, has opened a new club located at the Meridian Mall in Okemos, MI - club address is 1982 Grand River, Okemos MI 48864. The 23,000 sq. ft. location is open 24 hours a day Monday – Friday and from 7 a.m. to 9 p.m. on Saturday and Sunday.

Membership fees at Planet Fitness are extremely low, and people can join for just $1 down and $10 a month through January 10, 2014. In addition to the incredible value, Planet Fitness stands apart from other health clubs by providing a comfortable, non-intimidating environment where people can relax, work out, and not feel like they are being judged by others.

The new Planet Fitness in Okemos will feature:

• Over 100 cardio machines, including treadmills, elliptical machines, stationary bikes, and more
• Full locker rooms equipped with day lockers and showers
• 48 of 55-inch flat-screen televisions
• 2 full circuits of strength machines
• 30-minute express circuit
• 12-minute ab circuit
• 7 tanning booths all Ergoline*
• 2 massage chairs*
• 2 Hydro-massage beds*
• 1 Total Body Enhancement booth (full body exercising and toning systems)*

Unlimited fitness training is included with all memberships through the PE@PF® program and is conducted in small groups of no more than five people. All Planet Fitness clubs also feature a Lunk Alarm® – a purple and yellow siren on the wall used to enforce the policy of no grunting, dropping weights, or judging others.

In addition to the $10-a-month membership, Planet Fitness also has the PF Black Card® membership which costs $19.99 a month and includes unlimited tanning, use of massage chairs, Hydro-massage beds, Total Body enhancement beds, 50 percent off all cooler drinks, the ability to bring a guest for free every day, and use of all clubs in the Planet Fitness chain nationwide.

"We're thrilled to be a part of the Okemos/East Lansing community," said David Rubin, Planet Fitness franchise owner. "If you're looking for a judgement-free, clean and comfortable place to work out at a great value, then you'll love Planet Fitness."

As a token of appreciation for its members, Planet Fitness also provides free pizza on the first Monday of every month, and free bagels on the on the second Tuesday of every month.

Currently, there are more than 700 clubs nationwide and 4.5 million members. Planet Fitness is also the national exclusive gym sponsor of the popular NBC show "The Biggest Loser."

To join online, visit www.PlanetFitness.com or follow us on Facebook (www.facebook.com/Planet Fitness) and Twitter (www.twitter.com/PlanetFitness).

About Planet Fitness

Founded in 1992 in Dover, N.H., Planet Fitness is now the fastest-growing full-size health club franchise in the United States, and has revolutionized the industry with a combination of extremely low prices and a unique, friendly, and hassle-free environment called the Judgement Free Zone®.

Planet Fitness has more than 700 locations nationwide and has grown to more than 4.5 million members. The company prides itself on giving people an unbeatable value, top-notch facilities, and an atmosphere that focuses on the needs of occasional or first-time gym users rather than hard-core fitness fanatics. All Planet Fitness clubs feature a wide selection of brand-name cardio and strength equipment, and provide unlimited fitness instruction with all memberships.

Planet Fitness is a national brand partner of NBC's The Biggest Loser®. For more information visit, www.PlanetFitness.com.  

Contact:
David Rubin
248-822-5100
Email

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SOURCE Planet Fitness