PopCap Launches Second Wave of Its Charity Art Auction; Week 1 Sales Total Nearly $1,700

WHAT:

Consumers have always spoken with their wallets when it comes to their fanatical appreciation of PopCap Games' titles. And they've done so again. In the first week of PopCap Games' month-long charity art auction, consumers from across the world have bid nearly $1,700 to get their hands on the first nine of 34 one-of-a-kind art pieces from the PopCap vault. A personalized sketch to be designed by a PopCap artist post auction with the winning bidder providing input started at $1 and was won with a winning bid of more than $400.

Starting at noon PDT today, PopCap Games launches the second wave in the series of online art auctions giving consumers a chance to bid on once-in-a-lifetime items from PopCap history. This week's auction items include a Plants vs. Zombies Peashooter costume, a Plants vs. Zombies ceramic bowl and mug set, a Plants vs. Zombies Organ Grinder Zombie concept sketch on wood, a Plants vs. Zombies XBLA player house concept sketch on canvas, a Plants vs. Zombies diorama, a Zuma Tiki Gods original concept sketch on paper, and a Lex Bookwarm original sketch on paper. Starting bids for these items range from $1 (dollar) to $350 (dollar).

PopCap is donating 100 percent of all proceeds from the auctions to the Starlight Children's Foundation in the United States and SpecialEffect in the United Kingdom, two nonprofits dedicated to helping seriously ill and disabled children.

More information about PopCap's first ever charity art auction can be found at www.ebay.com/popcap.  

WHO:

Adults, teens, tweens, parents, video game fans and consumers of all kinds

WHEN:

Begins Tuesday, June 21 at 12 p.m. PDT ; Ends Tuesday, June 28 at 12 p.m. PDT

WHERE:

www.ebay.com/popcap  

VISUALS:

Photos of this week's auction items http://dropbox.popcap.com/PR/EricWalter/Wave%202%20Slides.zip