SAN FRANCISCO, March 20, 2013 /PRNewswire/ -- Brands today are constantly seeking ways to employ creative and unique tactics to connect with their core audiences; to elevate their customers' experiences to a point that it is memorable, valuable and relevant, and ultimately moves the business forward.
Tackling this topic further - with a focus on the way dynamic visual content is impacting a brand experience – PR Newswire's Michael Pranikoff will host a fireside chat with Brian Solis, Principal of the Altimeter Group and author of "What's the Future of Business." During a breakfast event, "How to Employ Multimedia Content for Compelling Storytelling" taking place on Thursday, March 28th at 8:30 a.m. PT, they will explore why visualizing your message is a must to succeed in business today and how to rethink the traditional model to remain competitive and truly engage your customers' throughout the buying cycle.
The conversation will follow keynote presentations by Lou Hoffman, CEO of The Hoffman Agency and Jim Lin, Vice President, Digital Strategist of Ketchum.
About PR Newswire PR Newswire (www.prnewswire.com) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 59 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content — from rich media to online video to multimedia — and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.
Media Contacts: Meryl Serouya Marketing and Communications Manager PR Newswire +1.201.360.6009 [email protected]