Project Decor Announces Launch Of Style Exchange

NEW YORK, Sept. 25, 2012 /PRNewswire/ -- Project Decor (www.projectdecor.com), the design industry's newest and most dynamic social home decorating platform, announces the launch of "Style Exchange," an interior designer—based online community, connecting users to real life experts for daily decor inspiration.

(Photo: http://photos.prnewswire.com/prnh/20120925/NY80228)  

Beyond shopping, Style Exchange allows design aficionados to explore a variety of products, meet the designers, and discover the inspiration behind some of the world's leading interior design projects. Curated among the industry's leading experts, this invite-only program provides designers with the tools to share interactive design boards and posts, highlighting items they recommend.

"Whether you're just beginning your design journey or your personal style is well established, you can follow your favorite designers and get a glimpse into their creative vision and purchase items they love," says Brooke Stoddard, Project Decor Creative Director.

This unparalleled access allows consumers to experience the professional design process through the lens of established designers from the comforts of their own home. Users can shop from leading international brands such as Knoll and Kravet as well as directly from their favorite design boards and rooms.  Participating Style Exchange contributors also receive 10% commission on all sales made through their boards, empowering designers to monetize their expertise. Prior to launch, Style Exchange received over 800 interior design applicants.

As part of Style Exchange, Project Decor is featuring select VIP StyleMaker shops that feature top designer's boards alongside their personal inspirations. Featured designers include Alexa Hampton, Michael Aram and Campion Platt.

"Project Decor harnesses the ecommerce potential that has been lacking in the home sector with a beautifully conceived, robust and fun online design experience that allows imagination, creation and purchasing all within a few key strokes," says Campion Platt, renowned interior designer.

Project Decor is open to design enthusiasts, who can discover the best home design products and be inspired by professionals through the Style Exchange Design Shops. Users can create and share boards of their own, or virtually upgrade their living space by uploading a photo of their room and introducing their favorite items seen on www.projectdecor.com. 

About Project Decor
Project Decor (http://projectdecor.com) is a resource for interior designers and design fans, allowing users to express their personal design styles, share ideas online directly with friends, and purchase furniture, lighting and accessories from dozens of major brands, all in one place. The content-driven platform brings social commerce to interior design by delivering a creative and curated experience that facilitates conversations with trusted sources including friends and family. Created by entrepreneurs Andy Appelbaum, Cliff Sirlin, and Aaron Wallace, Project Decor is a one-stop design shop to help users create, style and share. For further information on the Style Exchange program, please visit us at http://ProjectDecor.com/StyleExchange.

SOURCE Project Decor