Propagate's Live Show "#WhatsHappening" To Launch On Twitter On October 9th
TOYOTA INKED AS PRESENTING SPONSOR FOR SERIES
LOS ANGELES, Oct. 4, 2017 /PRNewswire/ -- "#WhatsHappening," produced by global indie studio Propagate, is set to start streaming live on Twitter on Monday, October 9th. The daily prime time series will be available from Monday-Friday at 8pm ET/5pm PT.
The show will deliver the most relevant stories, Tweets, GIFs, clips and conversations from TV, film, comedy, sports, politics and pop culture. Welcome to the fastest, funniest and most relevant 20 minutes of your day. Welcome to "#WhatsHappening." Bree Essrig joins the series as host. Essrig has starred in thousands of videos on Youtube channels such as Break, Funny or Die, BlackBoxTV, What's Trending and more. She has served as host on Discovery Digital Network's popular news and pop culture channel, SourceFed, and writes, acts and produces for DDN's sketch comedy channel, Nuclear Family.
The series will be available live worldwide on Twitter and connected devices and can be viewed via @HappeningDaily.
The all-new Toyota Camry has joined "#WhatsHappening" as Presenting Sponsor and will power the "Feel of the Day" segment which looks at the Tweets, content and clips that sparked the most emotional responses on Twitter. "Feel of the Day" will take a closer look at a Twitter thread - where it started, who weighed in, how celebrities reacted and what the best comments were. "#WhatsHappening" will join the conversation, live-Tweeting our own reaction.
"Twitter is at the center of every cultural conversation, with a global community of users who are quick to create instant trends through funny, smart and poignant comments," said Ben Silverman and Howard T. Owens, co-CEOs of Propagate. "'#WhatsHappening' will identify those big moments for viewers, and join the conversation."
"This live show will deliver the best of what's happening in pop culture alongside the real time Twitter conversation to people around the world," said Todd Swidler, Global Head of Live Video Business at Twitter. "We are excited for Propagate to bring their fresh approach to a live entertainment show on our platform."
"Toyota is excited to be the Presenting Sponsor of #WhatsHappening," said Nancy Inouye, national media manager, Toyota Motor North America. "Just as Toyota's guests appreciate innovation and entertainment, #WhatsHappening explores compelling and cutting-edge content on Twitter and we look forward to bringing this to a worldwide audience together."
About Propagate
Founded in 2015 and spearheaded by Co-CEOs Ben Silverman and Howard T. Owens, Los Angeles-based Propagate develops, produces and distributes programming built upon great stories spanning all genres, including premium scripted series, long-form, unscripted and formats, to broadcast, cable, digital and emerging platforms worldwide. One of the world's fastest-growing independent content creation companies, Propagate's portfolio includes Apple's first original series, "Planet of the Apps" featuring Gwyneth Paltrow, will.i.am, Jessica Alba and Gary Vaynerchuk, and Twitter's first entertainment series, "#WhatsHappening." Other projects include "Lore" for Amazon, based on the hit podcast and co-produced with Gale Anne Hurd's Valhalla Entertainment; "Chris Webber's Full Court Pranks" for TruTV; "The High Court" for Comedy Central featuring comedian Doug Benson; "Unprotected" for Oxygen; "My Partner Knows Best" for Lifetime; "Evil Genius" for HISTORY; "My So-Called Simple Life" for FYI; and "Animal ER" for National Geographic Wild. Scripted projects include "Charmed," "In the Country We Love," "Jumpmen," and "Exhibit A," all for CBS; "Let's Stay Together" for ABC; and "Red Team" for Amazon. Propagate's website is http://propagatecontent.com/.
About Twitter
Twitter is what's happening in the world and what people are talking about right now. From breaking news and entertainment to sports, politics, and everyday interests, see every side of the story. Join the open conversation. Watch live streaming events. Available in more than 40 languages around the world, the service can be accessed via twitter.com, an array of mobile devices, and SMS. For more information, please visit about.twitter.com, follow @Twitter, and download both the Twitter and Periscope apps at twitter.com/download and periscope.tv.
SOURCE Propagate
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