Proudly Introducing glispa's New Senior Management Hires

May 19, 2015, 09:03 ET from glispa

SAN FRANCISCO, BERLIN, TEL AVIV, Israel, BEIJING, May 19, 2015 /PRNewswire/ -- glispa is pleased to announce that our leadership team is continuing to grow in its international scope. Our new senior level team members have deep backgrounds in adtech and provide further strength and expertise across geographic regions from the US to Israel to China.

Photo -

The full story can be seen at:

We're proud to introduce our newest leadership team members:

Nancy Do Roberts, General Manager USA

Nancy Roberts joins glispa as General Manager US. Nancy is an experienced marketing and technology leader with a record of building successful teams and creating award winning affiliate programs including the 2015 XBIZ Affiliate Program of the Year. She recently joins glispa from FriendFinder where she was VP of Business Development. Her 18 year career has been rooted in marketing and web technologies and has spanned across the multi-facets of all things digital. Nancy was recently awarded the 2015 XBIZ Executive Award for Businesswoman of the Year. While a business problem solver and a marketing strategist, Nancy is a technologist at heart - her sweet spot is the interaction between business and engineering as she enjoys the front lines as well as the back end of the digital marketing world.

Itamar Benedy, General Manager Israel

Itamar Benedy is joining the glispa team as the new General Manager for Israel. He is based in Tel Aviv and will be setting up the glispa office in order to further expand our business in Israel. Prior to glispa, Itamar served as the VP of Marketing at and its daughter brand, leading the user acquisition, monetization and analytics teams. With more than a decade of experience in the mobile scene, Itamar has helped to lead to become a market-leading company for wellness, fitness and mHealth apps with more than 40 million downloads across 30 native apps.

Freddy Friedman, Chief Product Officer

Freddy Friedman has recently joined glispa in Berlin to serve as Chief Product Officer, focused on developing and directing glispa's ad-tech strategy. He has more than 15 years experience in product leadership roles across the digital and mobile industries. Prior to joining glispa, he was heading Amobee's core product lines, including its SSP, DSP, Trading Desk, DMP and LTV amongst others. Before Amobee, he was a Product Marketing Director for Mobixell, a mobile VAS company where he headed the global media partnership activity for their mobile advertising unit. Prior to that, he served in a range of product positions at Pelephone, a leading mobile operator. Freddy is based in Berlin.

Chen Zeng, General Manager China

Chen Zeng joins glispa as the General Manager for China. He brings more than 10 years of experience in the IT and mobile advertising industries. Prior to joining glispa, Chen was the Head of Sales for MobPartner China, successfully building up the China team and driving strong revenue growth. Chen also has a proven track record on the distribution side where he led the InMobi China Business Development team and built the largest iOS network in China from scratch.

We're excited to be expanding our team with smart, driven and dedicated people who understand our core values and will drive business growth for our advertisers, publishers and partners.
And we're hiring! With our recent investment, glispa will continue to focus on opening additional offices and expanding our global footprint, attracting top talent and adding engineering as well as client focused staff. If you're interested in joining our team see the available positions: or contact



SOURCE glispa