Provant Enters Licensing Agreement with Under Armour to Offer MapMyFitness Fitness Tracking Application to Clients and Their Members

EAST GREENWICH, R.I., May 17, 2016 /PRNewswire/ -- Workplace well-being leader Provant announced today that it has entered into a licensing agreement with Under Armour to offer clients and their members the MapMyFitness API, which integrates simple, social digital experiences with over 170 fitness tracking and wearable devices as well as the entire MapMy app community.

With over 35 million users, MapMyFitness is one of the largest digital fitness communities. As a national well-being leader, Provant touches over six million lives delivering customized worksite health and wellness strategies and services. Joining forces with Under Armour allows Provant to provide individuals with the MapMyFitness API to connect personal fitness devices and the MapMy apps with its well-being web portal to easily track activities for incentive purposes and for personal insights into physical activity amounts. With a diverse wearables marketplace, Provant's client members can now choose a compatible device to meet their health and lifestyle needs and link it within the company's portal.

Fitness wearables are increasingly popular amongst users as a way to improve health, translating daily activities, exercise, and sleep quality into graphs that demonstrate progress in achieving goals. In competitions, users can see how their exercise compares to others, and how activities affect their health. Using the MapMyFitness API, client members can leverage their smartphone GPS to track fitness activities and record  workout details, including duration, distance, pace, speed, elevation, and calories burned, which can then synchronize challenges often incorporated into Provant's clients' incentive designs.

"Through the partnership with Under Armour's MapMyFitness API, we are delighted to offer people a simple solution for tracking physical activities for personal well-being and incentive purposes," said Heather Provino, CEO of Provant. "The concept of 'bring your own device or app,' or 'BYOD/A', has been of increasing interest to our clients' members. Providing users with the ability to incorporate their preferred personal fitness tracking apps and wearable devices into our programming and challenges is a natural fit with our company's emphasis on providing individualized experiences."

About Provant

Founded in 2001, Provant's vision is to change the health of America, one person at a time. With its network of 13,000+ employees nationwide, Provant touches more than six million lives by delivering customized worksite well-being strategies and services. Provant is a privately held company headquartered in East Greenwich, Rhode Island.

Contact: Elaine Peterson, 401-234-0165, [email protected]

SOURCE Provant