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PureCircle kündigt 100 Millionen US-Dollar-Investition in Agronomie-Programm an
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Jul 18, 2016, 07:12 ET

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Erweiterung des Stevia-Anbaus auf neue Regionen sieht 10.000 Hektar-Pipeline vor

OAK BROOK, Illinois, 18. Juli 2016 /PRNewswire/ -- PureCircle, der Weltmarktführer in der Produktion hochreiner Stevia-Zutaten für die globale Nahrungsmittel- und Getränkeindustrie, kündigte eine zusätzliche Investition in Höhe von 100 Millionen US-Dollar in sein PureCircle Agronomie-Programm an, um seine Zielsetzung zur Schaffung des weltweit größten Angebots an natürlichem Stevia zu unterstützen. Die Investition wird sich auf Expansionsbemühungen in mehr als 15 Anbaugebiete auf der ganzen Welt sowie die Weiterentwicklung der landwirtschaftlichen Präsenz des Unternehmens außerhalb von China konzentrieren und in einer 10.000 Hektar umfassenden Pipeline resultieren, mit der Kunden das ganze Jahr über Zugang zu PureCircles qualitativ höchstwertigem Steviablatt-Extrakt haben.

A PureCircle agronomist explains how the company works with stevia farmers.
A PureCircle agronomist explains how the company works with stevia farmers.

Video - https://youtu.be/6_8xQjScArE

„Diese Investition unterstreicht unser Engagement, unseren Kunden das größte Angebot an natürlich kultiviertem Steviablatt-Extrakt bereitzustellen", so Jordi Ferre, PureCircles Chief Operating Officer. „Wir diversifizieren unsere Anbauländer, um den Bedürfnissen der Lebensmittel- und Getränkeindustrie gerecht zu werden, da die Nachfrage nach natürlich angebautem Stevia weiter steigt. Unser PureCircle Stevia Agronomie-Programm ist die Grundlage für diese Expansionsbemühungen und hat uns das Wissen geliefert, das wir benötigten, um diesen entscheidenden Schritt in Richtung ganzjährige Bewirtschaftung zu unternehmen".

Die Investitionen im Rahmen des PureCircle Stevia Agronomie-Programms sind auf drei Bereiche konzentriert:

  • Skalierung auf natürliche Weise – Nachhaltige landwirtschaftliche Expansion in mehr als 15 Anbaugebiete
  • Forschung & Entwicklung – Züchtung der besten neuen Stevia-Sorten durch traditionelle Methoden der Pflanzenzüchtung sowie Identifizierung optimaler Anbaupraktiken.
  • Farmer – Schulungen, Pflanzgut und weitere Unterstützung, um den nachhaltigen Erfolg unserer Partner in der Landwirtschaft zu gewährleisten

„Tatsächlich umfassen diese drei Bereiche, wie wir den Anbau von Stevia angehen", erklärte Faith Son, PureCircles Vice President of Global Marketing and Innovation. „Hinter der Kunst, auf natürliche Weise das wohlschmeckendste Stevia zu kultivieren, und dies auf eine nachhaltige Art, die den Bauern und ihren Gemeinden Nutzen bringt, steckt echte Wissenschaft. Diese Investition ermöglicht uns, an der Spitze der Innovation zu bleiben und hervorragend schmeckende Produkte in einer Größenordnung zu liefern, die zum Bedarf der globalen Marken passt".

Informationen zu PureCircle 
PureCircle ist Weltmarktführer in der Produktion hochreiner Stevia-Produkte für die globale Nahrungsmittel- und Getränkeindustrie. Die Mission lautet, mit der Bereitstellung von natürlichen Inhaltsstoffen für die globale Nahrungsmittel- und Getränkeindustrie eine gesündere Ernährung auf der ganzen Welt zu fördern. Das Unternehmen verfolgt die Vision, die führende Rolle beim weltweiten Ausbau von Stevia als Süßstoff natürlichen Ursprungs für Massenware einzunehmen. PureCircle verfügt über Niederlassungen rund um den Erdball und hat seinen globalen Hauptsitz in Kuala Lumpur, Malaysia. Das Unternehmen wurde 2002 gegründet und im Jahre 2007 als PureCircle Limited vergesellschaftet. Die Aktien von PureCircle sind an der Londoner Börse im Hauptmarkt notiert und werden unter Börsenkürzel PURE gehandelt. Weitere Informationen finden Sie unter:www.purecircle.com.

Related Links

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