Purposeful Beauty from Gideon's Fine Jewelry

LOS ANGELES, March 13, 2013 /PRNewswire/ -- When most people think of jewelry they think of items that are attractive adornments and not much else. Gideon's Fine Jewelry is nevertheless here to remind you that the finest watches and Montblanc pens are proof that some of the world's most beautiful jewelry can also fulfill a function – in this case, as day-to-day as writing notes and telling the time. Luxury watches and fountain pens from Montblanc and other outstanding companies help men and women look their absolute best while performing even the most routine acts.

While jewelry has traditionally been thought of as personal adornment and not for functional use, the history of items that are both useful and beautiful goes back to the dawn of human history. While gorgeous Montblanc watches may be a far cry from the gorgeous urns and pots found at archeological sites, they are reminders that everything we do can and should be done as artistically as possible.  Gideon's Fine Jewelry is a widely respected retailer devoted to carrying the finest items of functional jewelry.

Indeed, Gideon's would like you to know that the watch in particular has evolved as both a practical item and one of adornment from early in the 20^th century. Prior to World War I, men primarily used pocket watches to keep the time. Wristwatches were primarily worn by women and were seen primarily as rather frivolous and trendy items. Indeed, it was often said that men would prefer to wear women's clothing to women's watches. That changed, however, in war-ravaged Europe as soldiers discovered that it was far more practical on the battlefield to be able to tell the time with a brief glance at one's wrist than by having to yank the timepiece out of a pocket to see it. (A similar dynamic would probably also apply to the many watch-less males of today who now rely on the smart phones in their pocket to tell time.)

While fountain pens similar to Montblanc were the standards for decades, the rise of the inexpensive, mass produced ballpoint pen in the 1950s has slowly made fountain-type pens far less common and, therefore, far more prized. Today, the beauty of a fine writing instrument from Montblanc underscores the novelty of the item. Other items for functional beauty from Montblanc include cufflinks and money clips.

Gideon's Fine Jewelry believes that the distinction between jewelry and "practical" items has always been somewhat arbitrary. There is no reason at all that useful items should not be beautiful and that beautiful items should not be useful.  For further information about watches, rings, bracelets, necklaces and all kinds of useful and beautiful fine jewelry available at Gideon's Fine Jewelry in Woodland Hills, please visit their stunning and useful website at www.gideonsjewelry.com or call 877-992-3377.

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SOURCE Gideon's Fine Jewelry